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SBD Global/June 7, 2013/Marketing and Sponsorship

Swiss Football Federation Signs Deal With Würth Group For Cup Competition

The Swiss Football Federation (SFV), which will market the Swiss Cup competition on its own again starting on July 1, has signed a deal with the Swiss Würth Group as the competition's presenting partner. The company signed a contract with the SFV until June 30, 2016. The federation's marketing contract with IMG for the Swiss Cup competition will expire at the end of June after five years. Swiss public broadcaster SRG will air several games per competition round, which will also air live online on Football.ch and Cupplay.ch (SFV).
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