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SBD Global/June 5, 2013/Marketing and Sponsorship

Manchester City Strikes Three-Year School Of Football Deal With South Africa's Black Aces

Man City has agreed to a new three-year partnership with South African side Mpumalanga Black Aces FC. The club will become Man City's official regional school of football partner. Man City will deliver coaching programs to South African children as part of the deal (Man City). In Manchester, Mike Keegan reported Man City "will send coaches to South Africa and will no doubt get first option on any rising stars." Teams from the club’s youth set-up "will also jet out to play friendlies against their Black Aces counterparts" (MANCHESTER EVENING NEWS, 6/4). Man City elite Development Squad Head Patrick Vieira said, "It's a privilege for Manchester City to be part of South Africa's youth football development by passing on our expertise to the Black Aces coaches, at a time when the country is fast becoming a force in world football" (ALL AFRICA, 6/3).
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