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SBD Global/June 3, 2013/Marketing and Sponsorship

Real Estate Website Zoopla To Sponsor English Cricket Board Venues For Ashes

Real estate website Zoopla has signed a sponsorship deal with the English Cricket Board for its PrimeLocation.com brand "to become the official ground partner for this summer's test matches," according to Simon Nias of MARKETING MAGAZINE. PrimeLocation.com "will run extensive branding" at all nine int'l, test match and one-day venues, alongside existing sponsors such as Jaguar, Specsavers and Westons Cider. Branding "will appear at venues" including Lord's, The KIA Oval, Emirates Durham ICG, Edgbaston, Old Trafford, The Ageas Bowl, The SWALEC Stadium and Trent Bridge, during the 37 days of int'l cricket this summer (MARKETING MAGAZINE, 5/30).
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