Fans Sign Online Petition Against New Everton Logo Only 48 Hours After Official Launch

More than 16,000 EPL Everton fans "have signed an online petition in protest at the club's new 'modern and dynamic' crest, less than 48 hours after its official launch," according to Andy Hunter of the London GUARDIAN. Everton has been "accused of betraying" its traditions with the "embarrassing" new badge as it omits two key features from its original '38 design -- two laurel wreaths that represent the Olympian sign of success, and the club's Latin motto "Nil Satis Nisi Optimum," which translates as "nothing but the best is good enough." Everton denies allegations that the "modern, cleaner and dynamic design" was influenced by pressure from broadcasters but admits its commercial partners, Kitbag and Nike, "were consulted" (GUARDIAN, 5/27).