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SBD Global/May 15, 2013/Marketing and Sponsorship

PepsiCo-Jordan Renews Three-Year Sponsorship Of Jordan Football Association

PepsiCo-Jordan has renewed its exclusive sponsorship of the Jordan FA in a signing ceremony. In the three-year agreement, PepsiCo-Jordan has renewed its sponsorship of JFA's activities, as well as the PepsiCo Football League for the Gifted and national football teams which fall under PepsiCo-Jordan’s support to the Prince Ali Centers. The sponsorship also positions Pepsi and Aquafina as the official beverages for JFA and the national teams. PepsiCo-Jordan will continue to support the Prince Ali Centers' trainings and activities under this partnership, which include the annual festival, as well as all Prince Ali Centers across the Kingdom which have grown to encompass 28 centers. PepsiCo-Jordan will also continue to sponsor all male and female national football teams within different age groups (PepsiCo-Jordan).
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