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SBD Global/May 14, 2013/International Football

Survey Says Nine Out Of 10 EPL Season Ticket Holders Will Renew Despite High Prices

A new survey said that one in 10 season ticket holders at Premier League clubs "will not renew for next season due to the cost," according to Martyn Ziegler of the PA. A Virgin Money Football Fans' Index research said that a further 22% of fans "have yet to decide whether they can afford to commit for another campaign." The survey "also asked fans what they thought was a fair price for a season ticket" -- with the price stated £200 ($306) less than the Premier League average. The "figures for the numbers not renewing season tickets or still to decide are broadly similar in the Championship and League One." In League Two, however, only 57% of fans "are definitely renewing their season tickets," with a further 34% undecided (PA, 5/13).
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