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SBD Global/April 18, 2013/Events and Attractions
Real, Juventus, Milan Among Top Teams Targeted For New U.S.-Based Tournament
Published April 18, 2013
COMING TO AMERICA: REUTERS' Simon Evans reported the U.S. "has become a leading destination" for European clubs to play lucrative pre-season friendly tours, but the eight-team tournament "promises to add a competitive edge." RSE Ventures, which owns Relevent Sports and is headed by billionaire Stephen Ross, said that the tournament "will differ from traditional pre-season friendlies by using a knock-out format and offering significant prize money." Turkish club Galatasaray and two leading English Premier League clubs are also "understood to be in talks aimed at joining the tournament." Relevent Sports CEO Charlie Stillitano said, "We are trying to bring a bit of that Champions League magic to pre-season. We know it is not the Champions League but managers have told us they can't go through pre-season playing games that mean nothing" (REUTERS, 4/17). SPORTSBUSINESS JOURNAL's Lefton & Ourand reported a source said that "a marquee team like Manchester United could command" up to $2M. Smaller upper-division clubs would cost around $500,000. It is "expected that the tournament winner will get a cash prize" around $1M (SPORTSBUSINESS JOURNAL, 4/15 issue).