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SBD Global/April 10, 2013/Media

Broadcaster To Record 2014 Winter Olympics With 16x HDTV Resolution

Japanese broadcaster NHK plans to "record its 'Super Hi-Vision' 8K coverage of the figure skating and opening ceremony of the Winter Olympics from Sochi, Russia, in 2014 and to begin domestic 8K satellite tests to coincide with the 2016 Summer Games hosted in Rio," according to Giardina & Pennington of the HOLLYWOOD REPORTER. NHK aims to "launch an 8K broadcast service in Japan by 2020." However, it said it has "no plans to test Super Hi-Vision at the World Cup in Brazil 2014." NHK Senior Manager of Planning and Coordination Masakazu Iwaki said, “There are political issues surrounding rights [to the World Cup]. We do not have rights. FIFA and Sony would like to make a 4K World Cup and we are not the 4K team" (HOLLYWOOD REPORTER, 4/8).
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