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SBD Global/March 11, 2013/Facilities

Some Liverpool Season Ticket Holders To See 10% Increase In Prices

Some Liverpool season ticket holders "will be hit with a price hike of nearly 10%" after the club announced a new six-tier ticket structure for the '13-14 season, according to James Pearce of the LIVERPOOL ECHO. There are "both winners and losers" under the plans unveiled to divide Anfield into half a dozen differently priced sections from August based on a seat's location and view. A Main Stand adult season ticket holder currently paying £780 ($1,165) "will be asked to shell out" £850 ($1,269) for the same seat next season. However, season ticket holders in the corner sections of the Kop will see the cost of their seat drop by £15 ($22) to £710 ($1,060), "while for those in the central sections of the Kop there is a price freeze" at the current level of £725 ($1,083). In a bid to keep tickets for juniors affordable, Liverpool is introducing a £5 ($7.5) children's ticket for "selected Premier League games" (LIVERPOOL ECHO, 3/9). In Liverpool, Ian Doyle wrote With Premier League matches again split into three categories -- A, B or C -- the six-tier pricing "means there are 18 different cost bands for matchday tickets." The most expensive will be £52 ($78) to watch a Category A match in the first pricing tier, "with the cheapest non-concession ticket" £38 ($57) for the sixth pricing tier of a Category C game (LIVERPOOL DAILY POST, 3/9).
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