Currency Converter

Enter amount in full numerical value, without currency symbol or commas (ex: 3000000).


SBD Global/January 18, 2013/Marketing and Sponsorship

Mats Hummels Stars In New Head & Shoulders TV Commercial

Bundesliga Borussia Dortmund player Mats Hummels, who recently signed a testimonial deal with Procter & Gamble, "appeared in a new Head & Shoulders TV commercial," according to Jessica Mulch of HORIZONT. The 20-second commercial "was created by Saatchi & Saatchi and shows Hummels laying injured on the pitch, holding his head before a team doctor rushes to him and gets out a bottle of Head & Shoulders from his bag." The commercial "will run on German free-to-air TV channels RTL, RTL 2, Pro Sieben, Sat.1, Kabel Eins and N-TV." In addition, the campaign "also includes print and online ads as well as point of sale measures." In charge of the nationwide campaign is global media agency MediaCom (HORIZONT, 1/16).
Return to top
Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug