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SBD Global/January 16, 2013/Media
Seven West Media Secures V8 Supercars Rights For Lower Price Than Previous Deal
Published January 16, 2013
BETTER THAN EXPECTED: In Sydney, Colin Kruger reported V8 Supercars were "expected to struggle to get any bidding tension." Nine Entertainment and the Ten Network have instead focused on "the more important cricket broadcast rights, which are also up for grabs." The agreement covers V8 Supercars championship season and the Bathurst 1000. V8 Supercars CEO David Malone said, "This is an excellent outcome for the sport and fans" (SYDNEY MORNING HERALD, 1/15).