MasterCard Renews UEFA CL Deal Sky To Split With British Cycling Palmeiras Ends Pro Basketball Team New Balance Launches Ad Campaign Marketplace Roundup JvM/sports Signs Deal With Ingolstadt Fenerbahce In Naming Rights Deal Talks Heineken Kicks Off RWC Sponsorship Marketplace Roundup Ronaldo Reaches Deal With Mint Media
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SBD Global/January 8, 2013/Marketing and Sponsorship
Marketplace Roundup: AC Ajaccio Signs Single-Match Shirt Deal
Published January 8, 2013
ATP KEEPER: Chennai "will continue to remain the the home of India and South Asia's only ATP Tour event," the Chennai Open, until '16. The Tamil Nadu Tennis Association has extended its agreement for three more years with tournament operators and organizers IMG Reliance and owners IMG. The Chennai Open will be conducted in collaboration between the TNTA and Tamil Nadu government (INDIAN TELEVISION, 1/7). Indian telecom company Aircel will end its naming rights sponsorship of the Chennai Open at the end of this year's series. The company is reportedly questioning "the value of the sponsorship." The end of the deal could result in relocating the series to another country, perhaps Turkey or China (ASIA SPONSORSHIP NEWS, 1/7).