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SBD Global/January 7, 2013/Media
ARD, ZDF Receive Top Ratings For Winter Sports; Sport1 Gets 'Respectable' Indoor Football Ratings
Published January 7, 2013
INDOOR FOOTBALL: QUOTEN METER's Sanchez also reported German sports channel Sport1 "received respectable ratings with its broadcast of indoor football tournaments on Friday." Starting at 1pm German time, Sport1 showed the indoor football tournament from Sindelfingen, Germany. The 23rd Junior Cup tournament "attracted an average of 160,000 viewers, which equaled a 1.2% market share." In the target demographic, 80,000 viewers tuned in to watch Schalke 04 beat VfB Stuttgart in the final. The number equaled a 1.8% share. Following the end of the Junior Cup, Sport1 "switched to the Frankfurt Ballsporthalle for a second round of indoor football." A total of 270,000 viewers watched the tournament from Frankfurter, which started at 5:30pm. The number translated into a 1% market share. In the target demographic, Sport1 attracted 90,000 viewers or a 0.9% share (QUOTEN METER, 1/5).