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SBD Global/December 14, 2012/Media

Channel 4 Agrees To Transfer World Athletics Championships To BBC

The 2013 World Athletics Championships in Moscow will now be shown by the BBC after Channel 4 "agreed to transfer its rights to the broadcaster," according to the BBC. The '13 championships "will be the first of three" on the BBC with deals in place for Beijing in '15 and London in '17. Channel 4's Martin Baker said the move "reflects the changing nature of both broadcasters' sports portfolios." Channel 4 made a deal in March to be the "sole terrestrial broadcaster" of U.K. horseracing between '13 and '16. Dir of BBC Sport Barbara Slater said that the agreement demonstrated the corporation's "commitment to athletics, guaranteeing a major championship every year until '17" (BBC, 12/13).
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