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SBD Global/December 14, 2012/Marketing and Sponsorship

Náutico Renews Sponsorship Agreement With Electronics Company Eletroshopping

Brasileiro club Náutico has renewed its sponsorship deal with electronics manufacturer Eletroshopping, according to Lucas Truco of MAQUINA DO ESPORTE. The renewal was motivated by the team's ability to stay in the top flight in '13. Terms of the deal were not disclosed. Náutico Marketing VP Roberto Varela said, "We just closed a very interesting deal with Eletroshopping. I cannot reveal the values, but the deal has increased significantly. I am certain that us staying in the top flight helped tremendously in the renewal, but the interest from other sponsors pushed Eletroshopping to make a quick decision, and everything was closed in 15 days of conversations" (MAQUINA DO ESPORTE, 12/12).
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