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SBD Global/December 12, 2012/Marketing and Sponsorship

Corinthians Closes Two-Year Sleeve Sponsorship Agreement With Fisk

Brasileiro club Corinthians has reached a R$12M ($5.8M) a year sponsorship deal with language school Fisk, according to IG. The company was already a sponsor of the club last season when it paid R$9M ($4.3M) to have its logo on the lower front and back of the jersey. The new deal, valid through '14, will see the company's logo moved to the sleeves of the team's uniforms. Corinthians President Mário Gobbi also revealed that the club "was close to agreeing to a sponsorship for the shoulder space" on the team's jersey. It is expected the deal will be worth between R$6M ($2.9M) and R$8M ($3.9M) (IG, 12/11).
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