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SBD Global/December 6, 2012/MediaPrint All
The NBA and ESPN have reached a new TV-rights deal in the U.K. that will put live NBA games on ESPN in the U.K. and Ireland for the rest of the '12-13 season. ESPN has had NBA rights for the past three years. Until now, both sides had not reached an agreement for this season. Sources say the NBA is still negotiating to place a package on Sky for the rest of this season. The ESPN deal calls for the company's U.K. and Ireland network to air three live games per week for the remainder of the season along with the Western Conference playoffs and the NBA Finals. It will carry its first game of the season Thursday with the Knicks-Heat matchup (Lombardo & Ourand, SportsBusiness Journal).
German pay-TV channel Sky has failed to set another season-ratings record with its broadcast of Tuesday's Champions League matches, according to Manuel Weis of QUOTEN METER. During the first half, "a total of 610,000 viewers tuned in to Sky's Champions League simulcast on Tuesday, which is about 400,000 fewer than two weeks ago." The number "equaled a market share of 1.9%." In the target demographic 14-49, Sky's share was 2.4%. At 9:45pm CET, the viewing number increased to 720,000. Sky's market share increased to 2.6% overall and to 3.6% in the target demographic (QUOTEN METER, 12/5).
SPAIN: EUROPA PRESS reported La 1's broadcast of Real Madrid's 4-1 victory over Ajax registered an average audience of 4.8 million and a market share of 24.7%. The "golden minute" occurred at 10:31pm when 5.6 million people were tuned in for a 26.5% share (EUROPA PRESS, 12/5).
FRANCE: Pay-TV channel Canal+'s broadcast of Paris St. Germain's 2-1 win over Porto was watched by an audience of 1.6 million (BRL TV, 12/5).