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SBD Global/November 30, 2012/Marketing and Sponsorship

Peter's Pies Extends Welsh Rugby Union Sponsorship For Three Years

Wales-based baker Peter's Pies has renewed its deal as Welsh Rugby Union's official supplier at the Millennium Stadium in a new three-year deal. Peter's will retain its presence within the main stadium bowl in the form of pitch-side perimeter branding for every WRU game, as well as working with the WRU on some innovative advertising. The Peter's Pie Mobile will also attend all home games (Welsh Rugby).
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