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Olympics

Adidas Turns Down French Olympic Committee Proposal; Will Not Supply Kit For Rio Games

Adidas has opted to "not answer the new offer" from the French National Olympic Committe (CNOSF) for the 2016 Olympics, according to L'EQUIPE. The offer from the CNOSF did not include Olympics "competition clothing" and was thus turned down by adidas. The sportswear company had been the official Olympics kit supplier of the CNOSF for 36 years. Adidas will continue to be the supplier of certain French athletes and federations outside of the Games. Each French sports federation will have to work out its own individual deals with kit providers for the Rio de Janeiro Games. (L'EQUIPE, 11/28).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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