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Marketing and Sponsorship

Marketplace Roundup: Spanish Second Division Club Agrees To New Kit Deal With Kappa

Spanish second division club Xerez has agreed to a new kit deal with sportswear company Kappa. The Italian company will provide the team with new kits for the next three years, in addition to the end of the current season (Xerez). ... French Top 14 rugby club Union Bordeaux Bègles has agreed to a three-year shirt sponsorship deal with supermarket chain Intermarché (SUDOUEST.fr, 10/29). ... The FEI Nations Cup Jumping has agreed to a four-year €16M ($20.5M) sponsorship deal with the Saudi Equestrian Fund. The series will now be called the Furusiyya FEI Nations Cup. The €4M ($5.1M) a year deal through '16 was revealed at the FEI Bureau's first meeting at the federations general assembly in Istanbul, Turkey (FEI).

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PODCASTS

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

SBJ Morning Buzzcast: April 22, 2024

Pegulas eyeing limited partner; The Smiths outline their facility vision; PWHL sets another record and new investments in women's sports facilities

NBC Olympics’ Molly Solomon, ESPN’s P.K. Subban, the Masters and more

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Molly Solomon, who will lead NBC’s production of the Olympics, and she shares what the network is are planning for Paris 2024. Later in the show, we hear from ESPN’s P.K. Subban as the Stanley Cup Playoffs get set to start this weekend. SBJ’s Josh Carpenter also joins the show to share his insights from this year’s Masters, while Karp dishes on how the WNBA Draft’s record-breaking viewership is setting the league up for a new stratosphere of numbers.
SBJ TV

Sports Media Podcast April 17 2024 The Big Get Molly Solomon

5 mins

Sports Media Podcast March 27 2024

29 mins

Sports Media Podcast March 27 2024 The Big Get John Smoltz

12 mins

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