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SBD Global/October 23, 2012/Marketing and Sponsorship

Nokia India Becomes FC Barcelona Regional Partner For The Country

FC Barcelona and Nokia India signed an agreement in New Delhi announcing the company will become the club’s regional partner in India. Nokia India has thus become the first company in the country to be associated with the club in this manner. As part of the new agreement, Nokia India presented the campaign 'Tiki Taka with Nokia Lumia,' to increase interest in the game and specifically in FC Barcelona within the country. The campaign will give 11 people the opportunity to travel to Barcelona to get to know the team’s players and watch a game at the Camp Nou stadium. Nokia India is the Indian arm of the Finnish multinational communications company, which has been the leading supplier of mobile phones since '98 (FC Barcelona).
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