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SBD Global/October 11, 2012/Finance

Goal-Line Technology Companies Want Long-Term Contracts

One of the two companies approved by football’s lawmakers to "provide technology to settle disputed goals" said that it wants to "sign long contracts with leagues and federations before new entrants join the market," according to Tariq Panja of BLOOMBERG. Germany’s Fraunhofer IIS’s Goal Ref unit and Sony Corp.'s Hawk-Eye Innovations were the only companies to pass the Int'l Football Association Board tests requiring decisions to be transmitted to referees within a second. Frauenhofer Marketing Official Rene Dunkler said, "The length of the contracts depends on the leagues. But if you look at the media deals they’re typically three or even five years." Hawk-Eye and Goal Ref "will be unveiled at this year’s Club World Cup in Japan" (BLOOMBERG, 10/11).
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