DHL Announces Partnership Deal With CSL NRL Wests Tigers, Meriton Extend Deal Barça VP: Messi Could Help Ties To Russia Marketplace Roundup Tour De France A Bargain For Sponsors Australia, NZ Sports Sponsorships Unique EPL Shirt Deal Worth A Record $325M Marketplace Roundup Daimler Chair Criticizes Bernie Ecclestone Real Hits Back At DFB Over Logo Dispute
Enter amount in full numerical value, without currency symbol or commas (ex: 3000000).
Upcoming Conferences and Events
SBD Global/October 9, 2012/Marketing and Sponsorship
Marketplace Roundup: Corinthians Launches Caricature Shirts Collection
Published October 9, 2012
UP THE ANTE: Car rental company Sixt's new ad has been inspired by the betting scandal involving handballer Nicolas Karabatic. The company has come out with a display that reads: "M. Karabatic, at this price, we bet that you will rent" (SPORTUNE.fr, 10/8). ... Bundesliga club Hannover 96 partnered with online betting provider Sportingbet. The deal includes cam carpets on the field and ad space on LED and rotating boards inside the stadium. This new deal means that 17 of the 18 Bundesliga clubs have a partnership with a betting company (Sportingbet).