SBD Global/September 25, 2012/Media
UEFA Grants Media Rights To Great Sports Media In China And Nelonen In Finland
Published September 25, 2012
UEFA has awarded media rights for the '12-15 UEFA Europa League in China to Great Sports Media, a subsidiary of Shanghai Media Group. Each matchweek, one live match and a highlights program will be broadcast on Great Sports, BesTV and Power Sports. In addition, Great Sports will sublicense each matchweek one live match and a highlights program to free-to-air regional channels Guangzhou TV, Shenzhen TV, Jiangsu TV and CSPN. All rights have been granted on a platform-neutral basis, with the rights also being exploited on the Internet via www.funshion.com/greatsports, as well as on mobile. Additionally, UEFA granted media rights for the Europa League in Finland to Nelonen. Nelonen will broadcast one live match per kick-off slot each matchweek on Nelonen Pro 1 and Nelonen Pro 2, followed by a highlights program on Nelonen Pro 1. The Europa League Final will be broadcast via one of Nelonen’s free-to-air channels (UEFA).
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