IMG has acquired a minority equity stake in Sports New Media. SNM is based in London and manages, moderates and monetizes social media for sporting clients, athletes, associations and brands. The company owns and operates sports-oriented websites such as GiveMeFootball (IMG). ... The Int'l Cricket Council unveiled social media activations for a global cricket event for the World Twenty20, which begins Tuesday in Hambantota, Sri Lanka. Using the event Twitter hashtag, #wt20, fans will be encouraged to share their thoughts on the action and make this one of the most talked about cricket events to date. The ICC has also been working with Facebook on other special events (ICC).
RIGHTS WINNERS: UEFA has awarded certain Champions League and Europa League media rights in Switzerland to SRG SSR. In respect of the Champions League, the best game each matchnight will be broadcast on free-to-air channels RSILa2, SF2 and RTS2, followed by a highlights program. For the Europa League, SRG SSR has the rights to the best live fixture per kick-off slot. Local club participation will be shown on RSILa2, SF2, and RTS2 (UEFA). ... East Africa pay-TV operator Zuku was awarded the rights to the Ligue 1 in Kenya for the next three season. Zuku Sports will air five live and short-delay games from each of the 38 rounds. The games will be broadcast exclusively on Suku Sport Channels. Setanta Africa, which also broadcasts on Zuku, "will carry another two games per week." Zuku Sports will also have a preview show and a highlights show (TELECOMPAPER.com, 9/17).
