Munich To Decide On New Arena In '14 F1's Smaller Teams Have Backing Boateng, Sneijder Featured In Campaign DFL Provides Licenses To All Clubs HSV Handball Pays Outstanding Salaries ManU Still Drawing Sponsorships Subway Breaks Into EPL With Liverpool German Prosecutors: Ecclestone 'Blackmailed' Marketplace Roundup Legia Warsaw Consider Public Stock
Enter amount in full numerical value, without currency symbol or commas (ex: 3000000).
Upcoming Conferences and Events
SBD Global/September 14, 2012/Marketing and Sponsorship
Basketball Bundesliga Club Alba Berlin Signs New Shirt Sponsorship Deal With TinTag
Published September 14, 2012
COLD AS ICE: German Hockey League (DEL) club Hamburg Freezers extended its premium partnership with the Volksbank Hamburg for another year. The bank, which has been a partner of the team since '08, will continue to be featured on the players' shoulders. In addition, the Volksbank will get various hospitality packages, as well as ad space in club publications and on boards inside the O2 World (Hamburg Freezers). ... DEL club Augsburg Panther extended its partnership with utility provider Stadtwerke Augsburg for another two years. As part of the deal Panther fans will be able to use public transportation free of charge on game days two hours before and after the game (Augsburg Panther). ... DEL club EHC Red Bull Munich agreed to partner with traditional fashion retailer Daller Tracht. The traditional Bavarian retailer will become the official Oktoberfest partner of the team and provide them with Lederhosen and traditional shirts for their Oktoberfest visit (EHC Red Bull Munich).
OFF THE ICE: German Handball Bundesliga club TV Neuhausen partnered with sportswear company Erima to become to club's official kit provider beginning with the '12-13 season. It is Erima's second partnership with a German handball team. Erima has been the official outfitter of TBV Lemgo since '08 (Erima). ... Second Bundesliga club SV Sandhausen agreed to a new premium sponsorship deal with insurance company BGV/Badische Versicherungen. The deal includes ad spaces inside the stadium magazine and on rotating boards inside the stadium, as well as a hospitality package (SV Sandhausen).