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SBD Global/September 4, 2012/Olympics
Chinese Olympians Receive Money, Homes For Olympic Success
Published September 4, 2012
EXERCISING CAUTION: In Beijing, Tang Zhe reported that experts say the Olympic stars "should be cautious about choosing their sponsors." Beijing Sport University sports economy and industry Professor Xiao Shuhong said, "Some houses given to the champions are still under construction. Take Zhang as an example, his house will be completed in 2014 and the purpose of the bestowal is to make advertising. The commercial value of athletes have been dramatically increased after their Olympic wins, and they should not sign sponsorships so easily as the value of some brands could not match [their achievements]" (CHINA DAILY, 9/1).
DON'T HAVE A COW: RT.com reported that South African entrepreneur Jan Skannel decided to honor six of his country's athletes who won Gold Medals at the London Games by giving each a cow. Skannel, who said he was ready to give the horned presents --valued at around €700 ($880) -- to four South African rowers and two swimmers (RT.com, 9/2).




