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SBD Global/August 9, 2012/Media
Published August 9, 2012
LET'S GO ROLL: The Professional Bowlers Association renewed an agreement with Eurosport to air the full '11-12 PBA Tour schedule on its Eurosport 2 network. The PBA began its relationship with Eurosport in '09 when Eursport aired all of the '08-09 PBA Tour telecasts (PBA).
SHOW ME THE BRITS: RAPIDTVNEWS.com reported that India's Zee sports network, Ten Sports, "renewed the live and exclusive rights for live broadcast of the British Football League and League Cup" until the '14-15 season. The two leagues will be simulcast throughout south Asia on Ten Action and Ten HD. As part of the agreement with sports rights agency MP & Silva, the network will telecast about 145 matches every year. It already "has the broadcast rights of UEFA Champions League, Europa League, French football league and I-League, among others" (RAPIDTVNEWS.com, 8/8).
SUPER BOWL: NEWS-DE-STARS.com reported that French Channel W9, which belongs to broadcaster M6, has extended its rights to broadcast the Super Bowl in France through '15 (NEWS-DE-STARS.com, 8/8).