About The Author

HJ Mai

HJ Mai is the assistant managing editor for SportsBusiness Daily Global.

Featured Story

Para-Cyclist Jamie Whitmore Says U.S. Behind Europe In Treatment Of Para-Athletes

Published in SportsBusiness Daily Global on 07 / 01 / 16

Jamie Whitmore The U.S. has some catching up to do regarding the treatment of para-athletes, Team USA para-cyclist Jamie Whitmore said. The 40-year-old California native, who will compete in the U.S. Paralympic Cyc...

Read More

Tags: Marketing and Sponsorship, North America

More Stories by this Author

SportsBusiness Daily Global: Financial Losses No Threat To Aussie GP

Victorian taxpayers will once again have to pick up the bill after Formula 1’s traveling caravan leaves town, but organizers say it is worth it. Australian Grand Prix Corp. Chair John Harnden told SBD Global that Sunday’s season opener “is a promotion” for Melbourne and Victo ...

Tags: Australia, Events and Attractions

SportsBusiness Daily Global: Formula E Draws More Than 33K In Mexico

The inaugural Mexico City ePrix drew more 33,000 spectators at the Autódromo Hermanos Rodríguez on Saturday. Formula E organizers anticipated 40,000 spectators for the series' debut in the Mexican capital but in the end had to settle with an official attendance of 33,319. The atmospher ...

Tags: Events and Attractions, Europe

SportsBusiness Daily Global: Formula E Looking To Compress Schedule

Formula E organizers are looking to close the gap between each race to a maximum of three weeks to create more engagement for fans and sponsors. The electric series’ schedule currently stretches from late October until early July and includes several breaks of more than four weeks between race ...

Tags: Leagues and Governing Bodies, Europe

SportsBusiness Daily Global: FE’s Manufacturer Support An Advantage

American Formula E team Dragon Racing is benefiting from the series’ manufacturer support in attracting new partners, team Owner & President Jay Penske said. The Dragon Racing team last month announced a new partnership with Panasonic. The agreement, which will run for the remainder of the ...

Tags: Marketing and Sponsorship, North America

SportsBusiness Daily Global: Formula E, Snapchat Team Up For London

Formula E and Snapchat have agreed to a one-off partnership for this year's London ePrix weekend in July. The deal, which will be officially announced at a later date, will give fans a behind-the-scenes look at the event through a comprehensive story on the video and photo messaging app. Content for ...

Tags: Europe, United Kingdom, Media

SportsBusiness Daily Global: Abt Not Affected By VW Scandal

The Volkswagen emissions scandal could be a blessing in disguise for the Abt Schaeffler Audi Sport team, according to its team principal. Hans-Jürgen Abt told SBD Global at the inaugural Mexico City ePrix that the diesel emissions scandal, dubbed "Dieselgate," has had no impact on the team&rsqu ...

Tags: Franchises, Europe

SportsBusiness Daily Global: Formula E Close To Securing N.Y. Race

The electric racing series confirmed that a race in the Big Apple is "on top" of its wish list. Formula E CEO Alejandro Agag told SBD Global at the inaugural Mexico City ePrix on Saturday that he is flying to N.Y. on Sunday to "explore possibilities" for a second U.S. race. "I don’t want to do ...

Tags: Events and Attractions, North America

SportsBusiness Journal: F1 team marketing tool for Haas brand

When Formula One rolls on Sunday to start its 2016 season at Melbourne’s Albert Park, the starting grid will feature something that hasn’t been seen in 30 years: a U.S.-led team. And it won’t be hard to identify the two cars of the Haas F1 Team either: They’ll be featurin ...

Tags: Leagues and Governing Bodies

SportsBusiness Daily Global: Marvel Jumps Into Action Sports

Iron Man and Captain America may soon become regular sightings on slopes and skate parks around the world with Marvel pushing into the action sports category. The Disney-owned company, which is best known for its comic book superheroes and blockbuster movies, is making a “concerted push into t ...

Tags: Marketing and Sponsorship, North America, South America, Europe

SportsBusiness Daily Global: Formula E Heads To Mexico City

Mexico City will host its first Formula E ePrix this Saturday at the Autódromo Hermanos Rodríguez. The fifth round of the ’15-16 season will be contested on an 18 turn, 2.1km track layout -- the shortest on this year’s Formula E calendar -- over 43 laps. The venue, which we ...

Tags: Events and Attractions, North America

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug