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HJ Mai

HJ Mai is the assistant managing editor for SportsBusiness Daily Global.

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Haas F1 New CMO Adam Jacobs Says Focus On Developing Team's Brand

Published in SportsBusiness Daily Global on 10 / 29 / 14

Haas F1’s newly appointed CMO Adam Jacobs said that the team’s focus is on developing a well-structured and well-funded program that can compete at the highest level. For Jacobs, who joined Haas F1 from Anheuser-Busch, the next steps are all about laying the groundwork for developing the...

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Tags: Franchises, North America

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03/06/14
SportsBusiness Daily Global: Q&A With AFL CEO Andrew Demetriou

Australian Football League CEO ANDREW DEMETRIOU announced on Monday that his 11-year reign over the league will come to an end. Demetriou, who took on the AFL's top position in Sept. '03, will step down at the end of the season. The 52-year-old said he leaves the game "with no regrets." Ahead of M ...

Tags: Leagues and Governing Bodies, Australia

03/05/14
SportsBusiness Daily Global: AFL Looks At U.S. Sports For Budget Cap

Australian Football League CEO Andrew Demetriou said that a luxury tax on football department spending would probably put a handbrake on the rate of growth in this area. The AFL is currently working on a new revenue-sharing model to level the playing field between the league’s big spenders and ...

Tags: Leagues and Governing Bodies, Australia

02/28/14
SportsBusiness Daily Global: AFL Seeks Int'l TV Coverage Increase

Australian Football League CEO Andrew Demetriou said that the league wants to increase its int’l TV coverage. Game broadcasts of Australian Rules football, which is the country’s most-popular sport, are already available in almost every corner of the world. The league's list of int'l bro ...

Tags: Media, Australia

02/27/14
SportsBusiness Daily Global: MLB Excited For Sydney Season Opener

MLB Int'l Business Operations Senior VP Paul Archey said that the comments of L.A. Dodgers pitcher Zack Greinke about next month's season-opening series in Australia do not represent the opinion of the league or the clubs. Greinke told ESPN last week that "there is absolutely zero excitement" for co ...

Tags: Events and Attractions, Australia, North America

02/25/14
SportsBusiness Daily Global: Man City Teams Up With iON Cameras

Man City has signed a multi-year partnership deal with camera company iON to become the club's official global sports action camera partner. The deal, which was formally announced on Monday night, will see iON cameras being used for training, coaching and scouting at the Premier League outfit. In ad ...

Tags: Marketing and Sponsorship, United Kingdom

02/21/14
SportsBusiness Daily Global: Int'l Champions Cup Matches Set

Liverpool CCO Billy Hogan revealed that the Premier League club will take on Serie A side AC Milan as part of the 2014 Int'l Champions Cup. At a press conference at Charlotte's Bank of America Stadium, which will host the game on Aug. 2, Hogan said that touring is incredibly important from a busines ...

Tags: Events and Attractions, North America

02/18/14
SportsBusiness Daily Global: Attracting Potential Sponsors To MotoGP

Dorna Commercial Area Managing Dir Pau Serracanta said that the most difficult task in attracting new sponsors is convincing them that MotoGP is the right place to be. While MotoGP’s list of official sponsors, Grand Prix title sponsors, suppliers and service providers includes well-known brand ...

Tags: Marketing and Sponsorship, Europe

02/07/14
SportsBusiness Daily Global: Avoiding Risk Key For Security Firm

Security company RIMI Corp. Services believes that pre-planning is key to implement the necessary safety and security measures for large-scale sporting events. With the Sochi Winter Olympics officially starting Friday in a region that has been plagued by terrorist attacks, security has been a major ...

Tags: Events and Attractions, Europe, North America

02/04/14
SportsBusiness Daily Global: Plenty Of Markets Interested In MotoGP

MotoGP, the pinnacle of int’l motorcycle racing, is expanding its global reach into new markets. The series will return to Argentina this season after more than a decade. In addition, countries like Thailand and Russia have signaled interest in hosting a MotoGP event. "We have plenty of market ...

Tags: Leagues and Governing Bodies, Europe

01/24/14
SportsBusiness Daily Global: Q&A With UCI President Brian Cookson

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Tags: Leagues and Governing Bodies, Europe

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