About The Author

HJ Mai

HJ Mai is a senior staff writer for SportsBusiness Daily Global.

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High hopes for year two of Guinness Cup

Published in SportsBusiness Journal on 07 / 21 / 14

The early exit of several top nations at this year’s FIFA World Cup in Brazil could be a blessing in disguise for this year’s Guinness International Champions Cup. At least, that’s the belief of Charlie Stillitano, CEO of tournament organizer Relevent Sports. With teams like En...

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Tags: Events and Attractions

More Stories by this Author

02/25/14
SportsBusiness Daily Global: Man City Teams Up With iON Cameras

Man City has signed a multi-year partnership deal with camera company iON to become the club's official global sports action camera partner. The deal, which was formally announced on Monday night, will see iON cameras being used for training, coaching and scouting at the Premier League outfit. In ad ...

Tags: Marketing and Sponsorship, United Kingdom

02/21/14
SportsBusiness Daily Global: Int'l Champions Cup Matches Set

Liverpool CCO Billy Hogan revealed that the Premier League club will take on Serie A side AC Milan as part of the 2014 Int'l Champions Cup. At a press conference at Charlotte's Bank of America Stadium, which will host the game on Aug. 2, Hogan said that touring is incredibly important from a busines ...

Tags: Events and Attractions, North America

02/18/14
SportsBusiness Daily Global: Attracting Potential Sponsors To MotoGP

Dorna Commercial Area Managing Dir Pau Serracanta said that the most difficult task in attracting new sponsors is convincing them that MotoGP is the right place to be. While MotoGP’s list of official sponsors, Grand Prix title sponsors, suppliers and service providers includes well-known brand ...

Tags: Marketing and Sponsorship, Europe

02/07/14
SportsBusiness Daily Global: Avoiding Risk Key For Security Firm

Security company RIMI Corp. Services believes that pre-planning is key to implement the necessary safety and security measures for large-scale sporting events. With the Sochi Winter Olympics officially starting Friday in a region that has been plagued by terrorist attacks, security has been a major ...

Tags: Events and Attractions, Europe, North America

02/04/14
SportsBusiness Daily Global: Plenty Of Markets Interested In MotoGP

MotoGP, the pinnacle of int’l motorcycle racing, is expanding its global reach into new markets. The series will return to Argentina this season after more than a decade. In addition, countries like Thailand and Russia have signaled interest in hosting a MotoGP event. "We have plenty of market ...

Tags: Leagues and Governing Bodies, Europe

01/24/14
SportsBusiness Daily Global: Q&A With UCI President Brian Cookson

The sport of cycling has been tarnished by a seemingly endless amount of doping scandals over the last two decades. The sport's governing body, the UCI, has done next to nothing to stop this practice of systematic doping. However, new UCI President BRIAN COOKSON has made it his primary goal to ens ...

Tags: Leagues and Governing Bodies, Europe

01/22/14
SportsBusiness Daily Global: Cookson: 'We Want A Bigger Cake'

Int’l Cycling Union (UCI) President Brian Cookson said that cycling has to do something about its very poor economic model. The sport has been hit hard by the withdrawal of long-time team sponsors such as Rabobank and Deutsche Telekom, as well as the recent demise of the Euskaltel-Euskadi pro ...

Tags: Marketing and Sponsorship, Europe

01/21/14
SportsBusiness Daily Global: Cookson: Focus On Restoring Reputation

Int’l Cycling Union (UCI) President Brian Cookson said that the primary goal of the recently announced independent commission "is restoring the reputation of the sport." Cookson, who was elected UCI president in late September, created a three-member panel that will look into allegations of wr ...

Tags: Leagues and Governing Bodies, Europe

01/17/14
SportsBusiness Daily Global: 49ers To Help Leeds Through Partnership

NFL San Francisco 49ers COO Paraag Marathe said that the franchise will use the expertise it gained throughout the last several years to help League Championship side Leeds United grow its business. Just 10 years ago, the 49ers had a 2-14 record and found themselves in the bottom of the NFL. It took ...

Tags: Marketing and Sponsorship, North America, United Kingdom

01/13/14
SportsBusiness Journal: European TV’s take on U.S. sports

U.S. sports leagues still view international expansion as the holy grail of growing their business. But in Europe, at least, veteran media executives describe U.S. sports as little more than niche programming that still needs to find an audience in markets that are dominated by soccer and Formula On ...

Tags: Media

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