About The Author

HJ Mai

HJ Mai is the assistant managing editor for SportsBusiness Daily Global.

Featured Story

Hangin' With ... Gramercy Global Media Managing Director Troy Pugmire

Published in SportsBusiness Daily Global on 12 / 05 / 14

TROY PUGMIRE is the managing director of int'l online marketing agency gramercy global media. The company, which was founded in '09, provides a variety of services, such as search engine marketing, search engine optimization, social media marketing, web analytics and website monetization. Gramercy...

Read More

Tags: People and Pop Culture, Europe, North America

More Stories by this Author

05/21/14
SportsBusiness Daily Global: ESPN Brazil Banks On Int’l Expertise

ESPN Brazil's World Cup Coverage 4 studios: - 2 in São Paulo (main at ESPN HQ studios and another from a set outside of the Corinthians Arena) - Rio de Janeiro - Fortaleza 5 broadcast trucks 7 national team dedicated crews ...

Tags: Media, Brazil

05/14/14
SportsBusiness Daily Global: Kim: Security, Budget Won't Be Issues

There will be no security or budget problems at the 2018 PyeongChang Winter Olympics, organizers said. POCOG President & CEO Kim Jin-sun told SBD Global that he does not expect to face the same issues that plagued Sochi last winter. Headlines of corruption, budget overruns and security concerns ...

Tags: Events and Attractions, Asia

05/13/14
SportsBusiness Daily Global: PyeongChang Expects $700M From Deals

The organizing committee of the 2018 PyeongChang Winter Games confirmed that the search for domestic sponsorships has been rather slow. However, POCOG President & CEO Kim Jin-sun told SBD Global that he expects sponsorship acquisition for the Games will get into full swing during the second half ...

Tags: Marketing and Sponsorship, Asia

05/09/14
SportsBusiness Daily Global: Hangin' With... Ricardo Trade

RICARDO TRADE is the CEO of the 2014 FIFA World Cup Local Organizing Committee. In his position, Trade works closely with FIFA to ensure a smooth execution of the tournament in Brazil. Trade has experience running a big sporting event as he was the operations director of 2007 Pan American Games in ...

Tags: People and Pop Culture, Brazil

05/08/14
SportsBusiness Daily Global: Mercedes Revs Up World Cup Campaign

Maximum substance, sovereignty and self-confidence -- those are the attributes that Mercedes-Benz wants to communicate through its World Cup marketing campaign. The campaign slogan “Bereit wie nie” (“Ready like never before”) is a reference to Germany’s national team as ...

Tags: Marketing and Sponsorship, Europe

05/07/14
SportsBusiness Daily Global: World Cup Fans Have Hotel Options

Fans considering a trip to Brazil for the World Cup will see hotel prices are not as bad as some might think, according to World Cup Camping Rio co-Founder Andy Allan, who said that the large number of accommodation choices kept prices down. “I don’t think that people are being too silly ...

Tags: Events and Attractions, Brazil

04/17/14
SportsBusiness Daily Global: ESPN Readies World Cup Coverage

ESPN's World Cup Coverage By The Numbers 2 – host sets at Clube dos Marimbas used by ESPN and ESPN International. 15 – World Cup rosters for English-language TV pundits. 25 – cameras at host set location. 29 – English-language on-air com ...

Tags: Media, North America, Brazil

04/16/14
SportsBusiness Daily Global: Formula E Focuses On U.S., Asia

Electric racing series Formula E is focusing on the U.S. and Asia for investments and growing the championship. Formula E CEO Alejandro Agag said, “The U.S. and Asia are more open to change and to progress in the industry.” Agag specifically pointed to the U.S. West Coast and China as th ...

Tags: Leagues and Governing Bodies, Europe

04/16/14
SportsBusiness Daily Global: Firm Confident In Complaint Over Ring

U.S. investment company NeXovation is confident in the complaint it filed with the European Commission over the sale of the Nürburgring racetrack. The company revealed on Friday that it has filed a complaint regarding the sale process of the historic racetrack. NeXovation claims that its bid fo ...

Tags: Facilities, Europe

04/15/14
SportsBusiness Daily Global: F1 Team Haas Formula To Be U.S.-Based

F1 CEO Bernie Ecclestone has said that it would be vital for a potential U.S. F1 team to have its headquarters in Europe. However, Gene Haas, the owner of new F1 team Haas Formula, thinks otherwise. His team will be U.S.-based, with its own way of doing things. At a press conference outside Charlott ...

Tags: Franchises, Europe

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug