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HJ Mai

HJ Mai is the assistant managing editor for SportsBusiness Daily Global.

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Ironman To Continue Expansion Beyond Triathlon Following Wanda Acquisition

Published in SportsBusiness Daily Global on 12 / 09 / 16

Ironman is planning to continue its global expansion by adding other endurance sports, beyond triathlon, to its event portfolio, company CMO Chris Stadler said. Ironman’s parent company, World Triathlon Corp., was acquired by China’s Dalian Wanda Group in Aug. ’15 in a $650M deal. ...

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Tags: Franchises, North America, China

More Stories by this Author

06/30/16
SportsBusiness Daily Global: IndyCar Could Return To Australia In '17

IndyCar is not ruling out a return of the series to Australia's Gold Coast as early as next season, but declined to comment further. North America's premier open-wheel racing series is currently in the process of investigating potential venues for its upcoming season. Those include a number of int'l ...

Tags: North America, Australia, Events and Attractions

06/29/16
SportsBusiness Daily Global: Adidas Teams Up With Wanda Group

Adidas has teamed up with Chinese conglomerate Wanda Group to strengthen its commercial position and help develop sports in the world's most populous country. As part of Tuesday's agreement, adidas will sponsor two of Wanda’s Ironman events in China and work with the property developer to help ...

Tags: Marketing and Sponsorship, Europe, China

06/24/16
SportsBusiness Daily Global: CPL Signs First U.S. Broadcast Deal

The Caribbean Premier League has signed its first U.S. broadcast deal as its four-day cricket festival in Florida is heading for a sellout. The T20 cricket tournament, which will kick off its fourth season on Wednesday, agreed to a three-year partn ...

Tags: Media, North America

06/22/16
SportsBusiness Daily Global: Stewart: U.S. 'Very Important' For F1

Formula 1 throughout its history has failed to captivate the U.S. audience and former world champion Jackie Stewart attributes it largely to North America’s isolation from the rest of the world. Despite this assessment, Stewart believes the U.S. market is “very important” for F1&rs ...

Tags: Leagues and Governing Bodies, United Kingdom, North America

06/21/16
SportsBusiness Daily Global: Adidas, DFB Extend Kit Deal Until '22

Adidas and the German FA (DFB) on Monday officially renewed their long-term partnership for a further four years, though it was not the long-term deal the German sportswear company was hoping to sign. Adidas will remain the official kit supplier of Germany’s national football teams until &rsqu ...

Tags: Marketing and Sponsorship, Europe

06/20/16
SportsBusiness Daily Global: Stewart Weighs In On State Of F1

Triple world champion JACKIE STEWART continues to affect Formula 1's future more than 40 years after his last grand prix victory. Stewart recently brought a new global partner to the series with Dutch brewer Heineken. Adding multinational companies like Heineken, and previously Rolex, to the sport ...

Tags: Europe, People and Pop Culture

06/17/16
SportsBusiness Daily Global: Eurosport Secures Wimbledon Rights

Eurosport has added tennis' crown jewel to its rights portfolio after signing a five-year deal with the All England Lawn Tennis Club. The pan-European sports broadcaster will show live simulcast coverage of  Wimbledon's singles finals -- both ...

Tags: Media, United Kingdom

06/17/16
SportsBusiness Daily Global: WWE, PPTV Agree To Multi-Year Deal

World Wrestling Entertainment has agreed to a multi-year partnership with Chinese streaming service PPTV. As part of the deal, which was officially announced on Wednesday, PPTV will stream WWE's Raw and SmackDown shows in Mandarin across its digital and mobile platforms. WWE declined to release the ...

Tags: Media, North America, China

06/17/16
SportsBusiness Daily Global: Stewart Supports Move Into New Markets

Formula 1’s ongoing move away from its traditional home of Europe and into new markets has an unexpected supporter, triple world champion Jackie Stewart. The Scottish driver, who coined the nickname “The Green Hell” for Germany’s legendary Nordschleife (the old 14-mile track ...

Tags: Events and Attractions, Europe, Asia

06/15/16
SportsBusiness Daily Global: Bayern Munich Opens Chinese Office

Bundesliga side Bayern Munich is continuing its int'l push with the opening of its second overseas office in Shanghai this fall. The German club formally announced the creation of a Chinese office on Tuesday. It also appointed Rouven Kasper as its ...

Tags: Franchises, Europe

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