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Weekend Rap

Center Of The Universe: Bruno Mars Tapped For Super Bowl Halftime

Musician Bruno Mars today was officially named as the halftime performer for Super Bowl XLVIII. Mars and his band, the Hooligans, were introduced by Fox’ Curt Menefee on a special “Fox NFL Sunday” set in N.Y.’s Times Square. Mars said performing at the Super Bowl was “an honor,” and when Fox’ Terry Bradshaw mentioned how cold the weather could be for the game, Mars said, “Yeah, about that ... you know what? At least it’s going to be at the Super Bowl, right?” ("Fox NFL Sunday," Fox, 9/8).

Octagon First Call Managing Dir David Schwab on his Twitter feed wrote, "Not sure why NFL & Pepsi announced Bruno Mars today (unless advertising is coming soon). Build suspense & conversation for beverage partner." Blogger Ken Fang notes, "Twitter is breaking over Bruno Mars as the SB XLVIII halftime act. Imagine if it had been Miley Cyrus." SB Nation's Steve Lepore: "You'd think Fox would want to promote New Girl airing after the Super Bowl as early as the NFL promotes Bruno Mars."

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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