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Panini Signs QB Marcus Mariota To Autograph Trading-Card Deal

Published in SportsBusiness Daily on 03 / 30 / 15

Panini has signed NFL Draft prospect and Heisman Trophy winner Marcus Mariota  to an autograph trading-card deal. Under the agreement, Mariota will appear on Panini packaging including its first collegiate licensed trading cards, "Contenders ...

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Overnight Nielsen Ratings

The chart below lists overnight Nielsen ratings from weekend sports telecasts on broadcast TV ( THE DAILY ). TELECAST DATE NET TIME (ET) RAT. ...

Tags: Research and Ratings, Nielsen Media Research

AFL Attendance Down 2.7% To Date

The AFL is averaging 7,698 fans per game to date, down 2.7% from 7,914 fans through the same period last year. The league is playing with 18 teams this season after having 15 last year, which was the league's first season back after the '09 season was canceled due to financial considerations. Six c ...

Tags: Research and Ratings, AFL

Crosby Tops List Of Marketable Active NHLers

Penguins C Sidney Crosby tops the list of active NHL players in terms endorsement potential, but Wayne Gretzky remains head and shoulders above all current and retired players, according to N-Score results from Nielsen/E-Poll. The N-Score evaluates name, image awareness, appeal and attributes such ...

Tags: Research and Ratings, Nielsen Media Research, NHL, Hockey

Sports Execs Feel NBA Will Miss Games In '11-12

Sports industry execs feel the NBA and its players will not sign a new labor deal in time to avoid disruption of the ’11-12 regular season, according to a Turnkey Sports poll conducted in May. Sixty-percent of execs polled feel that the league’s labor situation will disrupt ne ...

Tags: Research and Ratings

Overnight Nielsen Ratings

ABC led all weekend sports telecasts with an 11.1 overnight Nielsen rating for last night’s Heat-Mavericks NBA Finals Game Three . NBC's broadcast of Rafael Nadal’s win over Roger Federer earned the best French Open men’s final overnight since ’99. The net  ...

Tags: Research and Ratings, Nielsen Media Research

Cable Sports Net Distribution Down In June

The six sports networks with the highest levels of distribution in the U.S. all saw month-over-month declines in June. ESPN continued to lead all sports networks with distribution in 100.1 million U.S. TV homes, down slightly from 100.2 million homes. ESPN2 fell below 100 million homes after pass ...

Tags: Research and Ratings

Sports App Demos During Q1

The majority of users downloading the NBA GameTime app during Q1 were under the age of 34, according to a study by Nielsen Media Research as part of its App Playbook report for Q1 of ’11. Consumers were asked which sports-related apps they downloaded over a 30-day period. Sixty-one percen ...

Tags: Research and Ratings, Nielsen Media Research

Overnight Nielsen Ratings

Untitled Document While the Indianapolis 500 led all weekend sports telecasts in overnight Nielsen ratings, it was the NASCAR Sprint Cup Coca-Cola 600 that ended up on top in fast national ratings. NBC b ...

Tags: Research and Ratings, Nielsen Media Research

Sports Execs See Indy 500 Prestige Declining

Sports industry execs feel the stature of the Indianapolis 500 on the U.S. sports scene is on the decline, but most still think it remains the most prestigious motorsports race, according to a Turnkey Sports poll conducted in April. Forty-nine percent of execs polled feel the stature of t ...

Tags: Research and Ratings

English Premier League Attendance Up 2.7%

English Premier League clubs averaged 35,060 fans per game this season, up 2.7% from last season, but down 1.5% from the '08-09 campaign. Manchester United led all clubs by a large margin with 75,109 fans per game at Old Trafford. The league's year-over-year attendance boost was aided by the r ...

Tags: Research and Ratings, English Premier League

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