Brewers Saw Gains For Opening Day Radio EPL Home Attendance Rises 4% Overnight Nielsen Ratings MLB Games Have Best Concessions Experience NLL Attendance Rises 2% In '13 Overnight Nielsen Ratings MLS Attendance Down 8% To Date Outdoor Channel In Record Number Of Homes Nike Soccer Among Top Brands On YouTube Overnight Nielsen Ratings
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Data Shows Brewers Led MLB Opening Day Radio Broadcasts Among Males 25-5405 / 22 / 13The Brewers led all MLB teams this year in the percentage of male listeners (40.8%) ages 25-54 who were listening to radio in the home market and tuned into the team's Opening Day game for at least five minutes, according to data from Arbitron. The Brewers have seen gains over the past two seasons i... Tags: Research and Ratings, Arbitron Co., MLB |
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Nike Sees Reputation Improve
Amazon.com has the best reputation among the most-visible companies in the U.S., while Nike continued to see an increase in reputation compared to previous years, according to the annual Harris Interactive Reputation Quotient poll conducted in November. The online poll among 14,512 people looked ...
Tags: Research and Ratings, Harris Interactive, Amazon.com Inc., Nike, Apple Computer Inc.
Overnight Nielsen Ratings
The chart below lists overnight Nielsen ratings from weekend sports telecasts on broadcast TV. Ratings for ABC were unavailable at presstime ( THE DAILY ). TELECAST DATE NET ...
Execs Say NASCAR Should Focus On Attendance
Sports execs feel that race attendance and TV ratings should be NASCAR’s main focus during the ’13 season, according to a Turnkey Sports Poll conducted in January. Thirty-two percent of execs said that race attendance should be the main focus, while 25% said TV ratings. Another 16% of ...
Tags: Research and Ratings, NASCAR
Overnight Nielsen Ratings
The NBA All-Star Game on TNT led all sports telecasts over Presidents Day weekend. The NASCAR season also got under way with the Sprint Unlimited (formerly the Budweiser Shootout). The event earned a 3.3 overnight on Fox on Saturday night, down 17.5% from a 4.0 overnight last year. Fox' Daytona 5 ...
NBA Attendance Flat Compared To Previous Seasons
NBA teams are averaging 17,135 fans per game heading into All-Star Weekend, flat compared to same period during the lockout-shortened season in '11-12, but down slightly compared to same period during the '10-11 season. The Bulls lead all clubs with 21,736 fans per game, down slightly from previous ...
Tags: Research and Ratings, NBA
FBS Attendance Lowest Since '04
FBS schools averaged 45,440 fans for home games during the ’12 regular season, relatively flat compared to the ’11 season, but still the lowest figure since ’04, according to official data from the NCAA. SEC schools averaged 75,538 to lead all conferences. The Big Ten ranked sec ...
Tags: Research and Ratings, NCAA
NBA Benefiting From Use of Social Media
Sports execs believe the NBA has benefited the most from using social media to generate publicity for itself and its athletes, according to data from a Turnkey Sports Poll conducted in January. Thirty-two percent of respondents said that the NBA has benefited the most, followed by MLB and the NFL ...
Tags: Research and Ratings
Overnight Nielsen Ratings
ABC's Lakers-Heat telecast yesterday led all sports telecasts over the weekend with a 5.0 overnight Nielsen rating, marking the second-best non-Christmas Day ABC regular-season game ever. The net's telecast of Clippers-Knicks in the Sunday early afternoon window earned a 2.9 overnight. Meanwhile, C ...
Speed, MLB Net See Record Distribution In Feb.
Speed will roll into the ’13 NASCAR season distributed in 86.6 million U.S. TV homes, marking a record for the network. The channel, which is set to be rebranded as Fox Sports 1 this summer, had a previous record of 82.1 million homes set in April ’12. The net then saw seven months ...
Tags: Research and Ratings
Athletic Footwear Sales Up In '12
The athletic footwear industry saw positive growth in ’12, with the U.S. market generating $13.8B in sales, according to data from research firm The NPD Group. Last year's sales figure marks a better than 4% increase, compared to $13.2B in ‘11. Total unit sales were fairly flat, and ...
