Brewers Saw Gains For Opening Day Radio EPL Home Attendance Rises 4% Overnight Nielsen Ratings MLB Games Have Best Concessions Experience NLL Attendance Rises 2% In '13 Overnight Nielsen Ratings MLS Attendance Down 8% To Date Outdoor Channel In Record Number Of Homes Nike Soccer Among Top Brands On YouTube Overnight Nielsen Ratings
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Data Shows Brewers Led MLB Opening Day Radio Broadcasts Among Males 25-5405 / 22 / 13The Brewers led all MLB teams this year in the percentage of male listeners (40.8%) ages 25-54 who were listening to radio in the home market and tuned into the team's Opening Day game for at least five minutes, according to data from Arbitron. The Brewers have seen gains over the past two seasons i... Tags: Research and Ratings, Arbitron Co., MLB |
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Cable Sports Network Distribution For July
ESPN and ESPN2 are in just over 100 million homes in the U.S. during the month of the July, with the networks ranking 12th and 14th, respectively, in terms of distribution among all Nielsen-rated cable networks. ESPN2 comes back above the 100 million home mark after falling just short in June for ...
Overnight Nielsen Ratings
TNT's Saturday night coverage of the NASCAR Sprint Cup Series Coke Zero 400 from Daytona Int'l Speedway led all weekend sports broadcasts with a 3.2 overnight Nielsen rating, up 10.3% from a 2.9 overnight last year. The Nationwide Series Subway Jalapeno 250 on ESPN Friday night saw overnight ratin ...
MMA Fans Spread Across Various Income Levels
While MMA demographics continue to trend heavily toward young, white males, there is relatively even distribution among various household income levels, according to data from Scarborough Sports Marketing. MMA fans making over $100,000 annually account for the largest portion of fans at 19.5%. The ...
Tags: Research and Ratings, Scarborough Properties, Mixed Martial Arts
Sporting Goods Sales Rose In 2010
Untitled Document U.S. wholesale sales of sporting goods equipment, sports apparel, licensed merchandise, athletic footwear and fitness equipment last year totaled $74.2B, up 3.5% from $71.6B in ’09, according to data from SGMA’s ...
Tags: Research and Ratings, SGMA
Gold Cup Attendance Up 25% From '09
Untitled Document The '11 CONCACAF Gold Cup averaged 45,117 fans per session, up 25% from 36,123 fans in '09 and up 20% from '07. Sessions featuring Mexico were again the largest draw during the tournament. The team's six sessions averaged 69 ...
Tags: Research and Ratings, Soccer
Overnight Nielsen Ratings
Untitled Document TNT earned a 3.0 overnight Nielsen rating for its coverage of the NASCAR Sprint Cup Series Toyota/Save Mart 350 at Infineon Raceway yesterday from 3:00-6:30pm ET, up 20% from the telecast last year. TNT has now seen gains fo ...
Cardinals Top MLB Clubs In Local Fan Penetration
Untitled Document The Cardinals top all MLB clubs in terms of local market fan penetration, according to data from Scarborough Sports Marketing. St. Louis had the highest percentage (73%) of any MLB home market where adults (fans) said they h ...
BrandZ' Top 100 Most Valuable Brands List
Untitled Document The top 100 global brands last year “grew in value at a rate of 30 percent, which is a 17 percent increase over 2009,” according to the ’11 BrandZ report cited by Marguerite Darlington in this month’s ...
Tags: Research and Ratings
Poll: More Americans Watching TV Online
Untitled Document Seventy-seven percent of Americans have watched a TV show on the Internet, according to data from an AdWeek/Harris Poll. The poll found that more than half of Americans have watched a TV show on the Internet that they hadn't ...
Overnight Nielsen Ratings
Untitled Document The chart below lists overnight Nielsen ratings from weekend sports telecasts on broadcast TV ( THE DAILY ). TELECAST DATE ...



