MLB Games Have Best Concessions Experience NLL Attendance Rises 2% In '13 Overnight Nielsen Ratings MLS Attendance Down 8% To Date Outdoor Channel In Record Number Of Homes Nike Soccer Among Top Brands On YouTube Overnight Nielsen Ratings Top Local Markets For '13 NFL Draft SEC Schools Lead For Spring Game Attendance Blackhawks Leads NHL Avg. Attendance
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Execs Say MLB Has Best Concessions Experience For The Average Fan05 / 16 / 13A majority of sports execs say that MLB is the sport that offers the best concessions experience to the average fan, according to a Turnkey Sports Poll conducted in April. Of the execs polled, 60% said that MLB had the best concessions experience, followed by the NBA (10%) and NFL (8%). Execs we... Tags: Research and Ratings |
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Overnight Nielsen Ratings
Cable TV telecasts topped sports ratings from this past weekend, led by ESPN's Sunday coverage of the FIFA Women's World Cup final and the final round of the British Open . TNT wrapped up its NASCAR Sprint Cup Series coverage with a 2.9 overnight Nielsen rating for ...
Fragmented Market Obstacle For Hispanic Marketing
Sports industry execs feel that the fragmented nature of the Hispanic market and limited expertise are the main challenges that brands and sports properties face in Hispanic marketing, according a Turnkey Sports Poll conducted in June. Forty-five percent of execs polled said they felt a fragmented ...
Tags: Research and Ratings
Phillies Leading MLB In Average Attendance
The Phillies lead all MLB teams with 45,482 fans per game through the All-Star break, up 1% from the same period last year. NL clubs are seeing a small dip in attendance to date, with eight teams seeing some sort of decline. The Dodgers are seeing the sharpest drop among all MLB clubs, down 18.3%. ...
Tags: Research and Ratings, MLB
MLB Attendance Flat At Midpoint Of Season
MLB teams are averaging 29,729 fans per game at the midpoint of the '11 season, flat compared to the same period last year. AL teams are seeing a 1.3% jump at the gate, fueled by big gains from the Rangers and Indians. Attendance at Rangers Ballpark in Arlington is up an MLB-best 35.6% on the heels ...
Tags: Research and Ratings, MLB
Yankees Remain Most Popular MLB Team
The Yankees are once again the most popular team in MLB, a distinction they have held since '03, according to data from Harris Poll. The Red Sox and Braves rank second and third, respectively, with their positions unchanged from last year. The Cubs and Mets round out the top five. The Orioles ...
Overnight Nielsen Ratings
TNT led all weekend sports telecasts with a 2.7 overnight Nielsen rating for the NASCAR Sprint Cup Series Quaker State 400 from Kentucky Speedway on Saturday from 7:29-10:49pm ET, up 17.4% from a 2.3 overnight for the net's comparable telecast from Chicagoland Speedway last year. ESPN's U.S.-Brazi ...
Saints Top Team In U.S. For Local Support
The Saints top all NFL clubs (and all U.S. sports teams) in terms of local market fan penetration, according to data from Scarborough Sports Marketing. New Orleans had the highest percentage (87%) of any home market where adult fans said they had watched a game on TV, listened to a game on the radi ...
Cable Sports Network Distribution For July
ESPN and ESPN2 are in just over 100 million homes in the U.S. during the month of the July, with the networks ranking 12th and 14th, respectively, in terms of distribution among all Nielsen-rated cable networks. ESPN2 comes back above the 100 million home mark after falling just short in June for ...
Overnight Nielsen Ratings
TNT's Saturday night coverage of the NASCAR Sprint Cup Series Coke Zero 400 from Daytona Int'l Speedway led all weekend sports broadcasts with a 3.2 overnight Nielsen rating, up 10.3% from a 2.9 overnight last year. The Nationwide Series Subway Jalapeno 250 on ESPN Friday night saw overnight ratin ...
MMA Fans Spread Across Various Income Levels
While MMA demographics continue to trend heavily toward young, white males, there is relatively even distribution among various household income levels, according to data from Scarborough Sports Marketing. MMA fans making over $100,000 annually account for the largest portion of fans at 19.5%. The ...
Tags: Research and Ratings, Scarborough Properties, Mixed Martial Arts
