Brewers Saw Gains For Opening Day Radio EPL Home Attendance Rises 4% Overnight Nielsen Ratings MLB Games Have Best Concessions Experience NLL Attendance Rises 2% In '13 Overnight Nielsen Ratings MLS Attendance Down 8% To Date Outdoor Channel In Record Number Of Homes Nike Soccer Among Top Brands On YouTube Overnight Nielsen Ratings
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Data Shows Brewers Led MLB Opening Day Radio Broadcasts Among Males 25-5405 / 22 / 13The Brewers led all MLB teams this year in the percentage of male listeners (40.8%) ages 25-54 who were listening to radio in the home market and tuned into the team's Opening Day game for at least five minutes, according to data from Arbitron. The Brewers have seen gains over the past two seasons i... Tags: Research and Ratings, Arbitron Co., MLB |
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MLB Teams Set First-Round Draft Bonus Record
MLB teams set a record for first-round average draft bonuses this year with $2.65M per pick, up 7.9% from the previous record of $2.46M set in ’08, according to data compiled by Baseball America. Teams combined to spend $228M on draft bonuses this year, up 16% from ’10. The Pirates led ...
Tags: Research and Ratings, MLB
Overnight Nielsen Ratings
NBC led all weekend sports telecasts with a 7.1 overnight Nielsen rating for the Chargers-Cowboys NFL preseason matchup, leading the net to a win in primetime last night. The game was down slightly from a 7.2 overnight for Vikings-49ers in the same window last year. Eagles-Steelers scored well for ...
Hispanic Media Ad Spending Up Last Year
Hispanic media spending grew by 8.4% to $6.8B in '10, compared to 6.5% for all U.S. media, according to data from Ad Age's eighth annual Hispanic Fact Pack. Among the 50 largest Hispanic media advertisers, 38 increased their ad spend last year. The top three -- Procter & Gamble, Verizon and AT& ...
Tags: Research and Ratings
Top-Selling Sports Books, Biographies For '11
James Andrew Miller and Tom Shales' "Those Guys Have All The Fun: Inside the World of ESPN" tops all sports/recreation book sales for '11 to date, according to data from Nielsen Bookscan. The book, which was released in May, has sold 96,600 units through Aug. 7, nearly triple the num ...
Tags: Research and Ratings
MLL Sets Regular-Season Attendance Mark
Major League Lacrosse averaged 6,417 fans per game during the '11 regular season, marking the league's best attendance figure since its inaugural season in '01. This year's attendance is up 21.6% from 5,278 fans per game last season. The Denver Outlaws set a league record with 12,331 fans per game, ...
WPS Attendance Down 2.3% From '10
The six WPS franchises averaged 3,518 fans per game this season, down 2.3% from an average of 3,601 last season (eight teams) and down 24.9% from the league's inaugural season in '09 (seven teams). The Western New York Flash -- in their inaugural WPS season -- led all clubs with 4,881 fans per game ...
Tags: Research and Ratings, Soccer
Overnight Nielsen Ratings
Untitled Document CBS’ coverage of the PGA Championship led all overnight Nielsen ratings for sports telecasts over the weekend. Fox earned a 2.0 overnight for its MLB regional coverage on Saturday, up slightly from a 1.9 rating last ...
Poll: Sports Execs Refraining From Tweeting
Untitled Document Seventy percent of sports execs say they do not tweet, while 21% of those who say they do tweet do so only 1-10 times per week, according to data from a Turnkey Sports Poll taken in July. Sports execs also feel tha ...
Tags: Research and Ratings
WNBA Attendance Up 2.1% From Last Season
The WNBA is seeing a slight growth at the box office through Tuesday, as league-wide attendance is up 2.1% compared to the same point last season. The Sky are seeing the largest jump, up 35.5%. The Western Conference-leading Lynx, who added No. 1 overall pick G Maya Moore to the team this offseason, ...
Tags: Research and Ratings, WNBA
World Football Challenge Averages 41,749 Fans
Untitled Document The Herbalife World Football Challenge averaged 41,749 fans per game over 14 matches this summer. The tournament featured five clubs from MLS, two from Mexico and six from Europe. The inaugural WFC in ’09 averaged ...
Tags: Research and Ratings, Soccer
