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Overnight Ratings: ABC's Michigan-Penn State Leads College Football For Week 8

Published in SportsBusiness Daily on 10 / 23 / 17

The chart below lists overnight ratings for weekend sports telecasts on broadcast TV ( THE DAILY ). TELECAST DATE NET TIME (ET) ...

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Overnight Ratings: PGA Tour, NASCAR

CBS' coverage of the final round of the PGA Tour Northern Trust open led all overnights among non-Olympic sports programming over the weekend. The Sunday telecast drew a 1.9 overnight, which saw Bubba Watson win his first Tour event since The Masters in '12. The golf telecast finished just ahead of ...

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Sports Execs Not As Excited About Sochi

Sports execs, when comparing their level of interest in the Sochi Games to the '10 Vancouver Games, are split between being having the same level of interest and less interest, according to results of a Turnkey Sports Poll conducted in January. Of the execs polled, 48% said they had the same le ...

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Overnight Ratings: Super Bowl Halftime, Pregame

Fox earned a 48.6 overnight rating for the Super Bowl XLVIII halftime show featuring Bruno Mars, up 1% from Beyonce’s performance in last year’s game on CBS. Bruno Mars also was up from a 48.1 overnight for Madonna in ’12 on NBC, and up from a 47.4 for the Black Eyed Peas on Fo ...

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Super Bowl Looks For Audience Increase From '13

Fox’ telecast of Super Bowl XLVIII will look for an increase on last year’s Ravens-49ers matchup on CBS, which was the first time since ’05 that the Super Bowl saw a year-over-year audience decline. Despite the decline last year, the past four Super Bowls have been the four most-v ...

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Super Bowl Had 130 Advertisers From '04-13

The Super Bowl generated $2.1B in network advertising sales from more than 130 marketers from ’04-13, according to data from Kantar Media. The average rate for a 30-second Super Bowl spot during that period has increased by more than 70%, with 30-second ads fetching $4M for the '14 game. M ...

Tags: Research and Ratings, Super Bowl

Sports Execs Give Super Bowl Opinions

Sports execs feel that transportation to and from MetLife Stadium and attendee experience would be of the most concern in the event of snow/rain/sleet around Super Bowl XLVIII, according to results of a Turnkey Sports Poll conducted in December. Execs were asked what areas would be of the most conc ...

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PwC Predicts Higher Super Bowl Spending

Super Bowl XLVIII will generate an estimated $210M in direct spending for the greater N.Y. area, which would be a 13.5% increase over last year’s game in New Orleans, according to an analysis of data from PricewaterhouseCoopers. This would be the first Super Bowl to crack the $200M mark since ...

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Overnight Ratings: PGA Tour, Aussie Open

CBS had its first coverage of the ‘13-14 PGA Tour season with the final rounds of the Farmers Insurance Open over the weekend. The net earned a 2.3 overnight rating for yesterday’s final round, which saw Scott Stallings win the event. That figure is down sharply from a 3.7 overnight las ...

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AHL Attendance Down 8% To Date

The AHL, which is considered the Triple-A level of North American hockey, is seeing its teams average 4,998 fans through Jan. 21, down almost 8% from the same period last season. Ten AHL clubs are seeing a double-digit percentage decline in average attendance. The Abbotsford Heat are seeing the sha ...

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EPL Average Attendance Up Nearly 3%

EPL teams are averaging 36,590 fans per match through Jan. 21, up nearly 3% from the same period last season. Manchester United continues to hold a large lead over all clubs with 75,179 fans per match. That figure is flat compared to the same period during the '12-13 season. Aston Villa is seeing t ...

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