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"We won the championship. We're drinking champagne, but we have 14 guys grinding it out at a ballpark trying to watch it on their cell phones. They are the ones missing birthdays and their son's first Little League game" – Nationals President of Baseball Operations & GM Mike Rizzo , ...

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08/02/12
U.S. Olympic Sport Participation Boosted From Games

Americans tend to get more active during the Olympic Games, playing many of the sports and activities they watch, according to research from the Sporting Goods Manufacturers Association. There was a slight increase in participation for Olympic sports from ’07 to ’08 around the Be ...

Tags: Research and Ratings, SGMA

08/01/12
WNBA Attendance Down Slightly For '12 Season

WNBA teams are averaging 7,752 fans per game this season to date, down slightly compared to the same period a year ago. The Sparks lead all clubs with 10,567 fans per game and are the only club with five-figure attendance. Average attendance for the Lynx is up 16.7%, marking the league's biggest in ...

Tags: Research and Ratings, WNBA, Basketball

07/31/12
Smart TV Users Want Streaming Video Apps

ESPN and MLB.com are among the “must have” smart TV apps among those who already own a smart or internet-connected TV, according to a Harris Poll done in May. The poll was conducted online among 2,634 U.S. adults. Twenty-one percent (21%) of respondents said ESPN was their “mus ...

Tags: Research and Ratings, Harris Interactive

07/30/12
Overnight Nielsen Ratings

The chart below lists overnight Nielsen ratings from non-Olympic weekend sports telecasts on broadcast TV ( THE DAILY ). TELECAST DATE NET TI ...

Tags: Research and Ratings, Nielsen Media Research

07/26/12
Poll: Execs Say TOP Sponsorship Overvalued

Most U.S. sports execs feel that an IOC TOP sponsorship for the Summer Olympics is overvalued to some degree, according to a Turnkey Sports Poll conducted last month. Forty-seven percent of execs said that a TOP sponsorship is overvalued, while 21% said the sponsorship is significantly overvalu ...

Tags: Research and Ratings

07/25/12
MLS On Pace For Best Attendance Mark

MLS teams are averaging 18,672 fans per game through the All-Star break, a figure that is on pace to break the league attendance record set last season. Attendance to date is up 7.2% compared to the same period in '11, fueled by the expansion team in Montreal, new venue in Houston and big gains in C ...

Tags: Research and Ratings, Soccer, MLS

07/24/12
SI Ad Revenue Flat During First Half

Ad revenue for SI's print publication is flat through the first half of the year compared to the same period in '11, according to data from Publishers Information Bureau. The magazine has earned $283.8M in ad revenue through June. Ad pages for SI are down 5.5% during the same period. Meanwhile, ESP ...

Tags: Research and Ratings

07/23/12
Overnight Nielsen Ratings

Overnight ratings for weekend sports telecasts were led by ESPN’s coverage of the British Open. On broadcast TV, NBC led the way with its “30 Greatest NBC Olympic Moments” special on Saturday night, earning a 2.1 overnight. Meanwhile, ESPN earned a 1.4 overnight for Rangers-Ang ...

Tags: Research and Ratings, Nielsen Media Research

07/20/12
MiLB Attendance Down 2.7% To Date

The 160 teams affiliated with Minor League Baseball (excluding the Mexican League) are averaging 3,933 fans per game, down 2.7% from the same period a year ago. Both Triple-A level leagues, which are the most-attended MiLB leagues, are seeing drops in attendance to date. The sharpest drop belongs to ...

Tags: Research and Ratings

07/19/12
New MLB CBA Leads To Lower Draft Bonuses

MLB teams spent $207.8M on draft bonuses in ‘12, the “second-highest total ever,” according to data compiled by Jim Callis of BASEBALL AMERICA. The record total was "set a year ago, when the clubs combined to spend” $228M on bonuses and another $8.1M on guaranteed salarie ...

Tags: Research and Ratings, MLB

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