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Overnight Ratings: UFC On Fox Down; RBC Heritage Final Round Slips From '13

04 / 21 / 14

“UFC on Fox 11” delivered a 1.6 overnight on Saturday night for a card headlined by Travis Browne-Fabricio Werdum, down 30% from the comparable “UFC on Fox 7” last April, which was headlined by Benson Henderson-Gilbert Melendez. The outfit’s last Fox telecast on Jan...

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04/18/14
NBA Avg. Attendance Relatively Flat

NBA teams averaged 17,408 fans per game during the ’13-14 regular season, relatively flat compared to last season (+0.3%). The average is the best since ‘08-09. This season also marked the 11th straight campaign with league capacity at 90% or better. The Bulls lead all teams for the ...

Tags: Research and Ratings, NBA

04/17/14
SI Print Revenue Down In Q1

Sports Illustrated began ’14 with a slight dip in print ad revenue, as Q1 saw $146.0M compared to $147.8M last year during the same period (one less issue in '14), according to data from the Publishers Information Bureau. The Q1 data for SI does not include the annual swimsuit issue, which ha ...

Tags: Research and Ratings, Sports Illustrated, ESPN, Golf Digest, Golf magazine, Golf World

04/15/14
NHL Attendance Down 2% In '13-14

The NHL drew a record number of fans to its games during the '13-14 regular season, but the average crowd per game was down slightly from the lockout-shortened '12-13 season. A total of 21,492,671 fans came through the turnstiles this season, topping the previous single-season high of 21,475,223 set ...

Tags: Research and Ratings, NHL

04/14/14
Overnight Ratings: NASCAR, Sox-Yanks

Fox led all non-Masters sports telecasts over the weekend with a 3.2 overnight rating for the NASCAR Sprint Cup Series Bojangles’ Southern 500 from Darlington Raceway on Saturday night. The event, which was held on Mothers’ Day weekend from ’05-13, drew a 3.5 overnight last yea ...

Tags: Research and Ratings

04/11/14
Golf Fans Prefer Fords, Verizon Wireless

Data shows that those who describe themselves as either very or somewhat interested in men’s golf are older, white males with a preference for either a Ford or Chevy vehicle and cell service from either Verizon or AT&T, according to an analysis of demographic figures from Scarborough Spor ...

Tags: Research and Ratings, Scarborough, Golf

04/07/14
Overnight Ratings: MLB, Women's Final Four

FS1 aired the network’s first MLB regular season games on Saturday. The net drew a 0.3 overnight rating for Twins-Indians from 1:00-4:00pm ET and a 0.4 overnight for Giants-Dodgers from 4:00-8:00pm. For comparison, ESPN2 on Saturday drew a 0.2 overnight for the WTA Family Circle Cup semif ...

Tags: Research and Ratings

04/04/14
Most Sponsor-Oriented Players From NCAA Tourney

Through the Regional Finals of the NCAA men’s basketball tournament, Kansas F Andrew Wiggins, UConn G Shabazz Napier and Creighton F Doug McDermott have shaped up as the most sponsor-oriented prospects in the tourney, according to data from SponsorHub. The data, which is collected via a propr ...

Tags: Research and Ratings, NCAA

04/01/14
MLB Sees Bump In Spring Training Attendance

MLB teams averaged 7,323 fans per game during Spring Training this year, up 9% from ’13, when the league also held the World Baseball Classic. Much of the increase can be credited to the new Cubs Park in Mesa. The Cubs averaged 14,254 fans per game at the new venue, up 67% from last seaso ...

Tags: Research and Ratings, MLB

03/31/14
Overnight Ratings: NASCAR, IndyCar

Fox drew a 3.8 overnight rating for the NASCAR Sprint Cup Series STP 500 from Martinsville Speedway yesterday. The same race during the last two years has been run on Final Four weekend and did not feature competition from men’s college basketball games. The net last year earned a 4.0 overnig ...

Tags: Research and Ratings

03/28/14
Poll: UConn Women's Basketball Most Popular

UConn is the most-popular women’s college basketball program for the sixth straight year, while Tennessee remained No. 2 for the second straight season, according to results of a recent Harris Poll. UConn has led the poll each year since ’08, when Tennessee held the lead. Tennessee led ...

Tags: Research and Ratings, Harris Interactive, NCAA, Basketball

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