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Published in SportsBusiness Daily on 03 / 31 / 15

4.06 million – Average viewers for FS1’s first NASCAR Sprint Cup Series points race this past Sunday. The audience for the race from Martinsville ranks fourth among all FS1 telecasts all-time, behind only three Giants-Cardinals NLCS games from '14 ( THE DAILY ).

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Under Armour Eyes Australian Foray

Under Armour Founder, Chair & CEO Kevin Plank is "talking to Australian landlords with a view to opening flagship stores in major cities within the next 12 months, augmenting wholesale sales through Super Retail Group's Rebel Sport chain," according to Sue Mitchell of the SYDNEY MORNING HERALD. ...

Tags: Marketing and Sponsorship, Under Armour

Tweet Pic Of The Day....

The view from the new Folsom Field rooftop terrace pic.twitter.com/pIe8Jn5r7U — Kyle Ringo (@KyleRingo) March 30, 2015

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Golfer Rory McIlroy discusses and demonstrates his commitment to fitness in this video from Nike Training.

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Players' Tribune Continues Maintaining Mission

Red Sox DH David Ortiz' recent post on The Players' Tribune about "being unfairly branded a cheater" in '03 was a “small triumph for a website that has a mission to give an athlete a platform ... without a reporter playing the journalistic middleman," according to Richard Sandomir of the N.Y. ...

Tags: Media

"Hot Rod" Hundley Passes Away

Former Jazz play-by-play announcer "HOT ROD" HUNDLEY died Friday in his Phoenix-area home at the age of 80, according to Aaron Falk of the SALT LAKE TRIBUNE. Hundley's "easy West Virginia sensibilities and unmistakable vocal stylings and phrasings followed the Jazz from their inception in New Orle ...

Tags: People and Pop Culture

MSG Confirms Plans To Split In Two

Madison Square Garden Co. confirmed on Friday that it "will break itself up," dividing the Knicks and NHL Rangers from the company’s RSNs, according to Michael de la Merced of the N.Y. TIMES. The move "comes five months after the company announced plans to explore such a breakup" in order ...

Tags: Finance, Madison Square Garden, New York Knicks, New York Rangers, New York Liberty, MSG Network

Final Four Produces Near-Perfect Matchups

Next weekend's Final Four is set, with Duke, Kentucky, Michigan State and Wisconsin heading to Indianapolis, and already one ticket re-seller is calling it the "priciest Final Four market we've seen over the last five years," according to Mark Alesia of the INDIANAPOLIS STAR. SeatGeek Communica ...

Tags: Events and Attractions, NCAA

Rutgers Adopts Athletic Spending Measures

The Rutgers Univ. Senate on Friday "voted to adopt a series of measures calling for fiscal restraint" at a time when state lawmakers are calling for the school to "upgrade facilities for its basketball programs," according to Keith Sargeant of the Newark STAR-LEDGER. An advisory panel "voted to ...

Tags: Colleges

Boston '24 Looks To Switch Tone

Boston '24 has encountered a "rough reception" with its Olympic bid as it "travels across the city pitching plans that were developed behind closed doors, without consultation from local landlords, advocates, and neighborhood groups, all of which are accustomed to playing a role in approving and sha ...

Tags: Olympics

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