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Published in SportsBusiness Daily on 01 / 23 / 18

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01/23/18
NFL Conference Championship Sunday Down

The NFL’s conference championship games averaged 43.2 million viewers on Sunday, down 8% from 46.9 million viewers for last year’s games, which featured blowouts in both windows. Sunday’s viewership total is also down from 49.7 million viewers in ’16. CBS led the way on Sunda ...

Tags: Media, NFL

01/23/18
Aly Raisman Calling For Independent Investigation

Gold Medal-winning gymnast Aly Raisman is "calling for an independent investigation into the USOC and USA Gymnastics," according to Heather Tucker of USA TODAY. Raisman tweeted a lengthy statement last night in "reaction to three members of the USA Gymnastics board of directors resigning and th ...

Tags: Olympics

01/23/18
USSA Working With Strivr On Training Efforts

The U.S. Ski & Snowboard Association is working with California-based VR outfit Strivr on a series of training efforts, particularly in preparation for the upcoming Pyeongchang Games. The alignment adds to series of pro and college sports relationships Strivr currently holds. The NGB has been a ...

Tags: Technology

01/23/18
Daily Digit....

631.5 -- Total hours of linear TV coverage NBCU has planned for the Pyeongchang Games, consisting of "176 hours on its broadcast network, 369 hours on NBCSN, 46 hours on CNBC and 40.5 hours on USA Network" ( BROADCASTING & CABLE, 1/22 issue ).

01/23/18
Bryant Gets Oscar Nomination For "Dear Basketball"

KOBE BRYANT  "is up for an Academy Award" in the animated short category for his collaboration with artist GLEN KEANE  and composer JOHN WILLIAMS  on " DEAR BASKETBALL ," according to Craig Nakano of the L.A. TIMES. The short "won its nomination" for Keane's animation of a letter w ...

Tags: People and Pop Culture

01/23/18
Quick Hits....

“I think it’s stupid, but I’m not the marketing genius behind this deal” -- NASCAR driver Kyle Busch , on the marketing push in the sport behind young drivers as opposed to more veteran competitors ( TWITTER.com, 1/23 ). "We would be foolish not to talk [to] him" -- ESP ...

01/23/18
Nationwide Signs Earnhardt To Personal Deal

Nationwide has signed Dale Earnhardt Jr. to a multiyear PSA, continuing a longtime association with the retired driver and customer of the company. Financial terms were not disclosed. Nationwide had a PSA deal with Earnhardt from '08-14 before ending that to focus fully on its primary sponsorship of ...

Tags: Marketing and Sponsorship, Nationwide Insurance

01/23/18
NBC Leaves Costas Off Super Bowl LII Coverage

One name conspicuously absent from NBC's planned Super Bowl coverage is legendary broadcaster Bob Costas. When Costas announced that he was stepping down as NBC’s primetime Olympic host, the network said it would use him on bigger NFL events, like the Super Bowl. But when NBC published its rel ...

Tags: Media, NBC

01/23/18
Daily Download....

In this video from The Players' Tribune sponsored by Bud Light , Jerry Rice crashes a flag football game and doles out free beer.

01/23/18
NFL Forms Committee For Social Justice

The NFL today announced the latest step in its "commitment to players’ social-justice issues, forming a committee of five players and five owners to further advance" the league's effort to "assist players in trying to make improvements in education, relations with police, and the criminal-just ...

Tags: Leagues and Governing Bodies, NFL

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