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New Nike Campaign Features Blake Griffin, Marvin The Martian

Published in SportsBusiness Daily on 08 / 04 / 15

A new Nike ad, created by Wieden+Kennedy N.Y. and starring Clippers F Blake Griffin , features the Warner Bros. character "Marvin the Martian." Griffin in the spot has "his own secret weapon ... a brand new pair of Jordan Super.Fly 4 sneakers, which launch this week." Along with the campaign, Nike ...

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12/18/98
MARKETPLACE ROUND-UP

IL-based water softener and product retailer Culligan is the title sponsor of the Culligan Holiday Bowl through 2001. Culligan Chair Dick Heckmann: "Far more know about water issues than 20 years ago.

12/18/98
TENNIS MAGAZINE NETS DIFFERENT LOOK UNDER NEW EDITOR

The December-January issue of Tennis magazine will introduce a new look under editor Mark Woodruff, as the title "has been redesigned with an artsy touch and more contemporary graphics," according to

Tags: Media

12/18/98
MEDIATOR SMOOTHES THE ICE BETWEEN WHITE PINE AND CBC

A settlement has been reached in the "bitter dispute" between the producers of "The New Ice Age" and the CBC, according to William Houston of the Toronto GLOBE & MAIL. The "battle" between White Pine

Tags: Canadian Broadcasting Corp., Media

12/18/98
LIGHTNING DOESN'T STRIKE TWICE: MCGEHEE DENIES RUMOR OF SALE

Lightning President Billy McGehee denied a rumor that began on WXTB-FM, which said Owner Art Williams was putting the team up for sale, according to Kyle Parks of the ST. PETERSBERG TIMES. McGehee sai

Tags: Franchises, Palace Sports & Entertainment, Tampa Bay Lightning

12/18/98
MOLSON DEFENDS ITSELF FROM LABATT'S AMBUSH; GETS ALS DEAL

Labatt Brewery "won''t renew" its title sponsorship of the CFL Montreal Alouettes for the ''99 season, according to Herb Zurkowsky of the Montreal GAZETTE. Labatt Communications Manager Isabelle Lavoi

Tags: CFL, Labatt Brewing

12/18/98
BIDDING FAREWELL? COURT TO RULE ON OPENING BIDS FOR SKYDOME

A judge is set to rule today on how to open up bidding for the "financially strapped" SkyDome after hearing "conflicting arguments that the process could either be an excellent opportunity for stakeho

Tags: Facilities, Labatt Brewing, Toronto Blue Jays

12/18/98
SILENT SOX AS-SASSO-N: CONSULTANT HIRED TO PLAN NEW BALLPARK

The Red Sox have hired business consultant John Sasso "to oversee the strategic planning, marketing services, and government relations" for the proposed ballpark project, according to Joan Vennochi of

Tags: Boston Red Sox, Franchises, John Hancock Mutual Life Insurance, New England Patriots

12/18/98
FRANCHISE NOTES

The NHL Panthers will be placing an AHL affiliate in Louisville, to be called the Louisville Panthers and will begin play next year (LEXINGTON HERALD-LEADER, 12/18). ...Norton Herrick, Owner of the RH

Tags: AHL, Atlanta Hawks, English Premier League, Florida Panthers, Franchises, Time Warner

12/18/98
PIRATES GET THEIR BOOTY, MATEY: PA ANNOUNCES STADIUM FUNDING

PA Gov. Tom Ridge and Pittsburgh Mayor Tom Murphy announced Thursday an $18.5M stadium financing plan that will keep the Pirates'' new stadium project "going through early next year," according to Ree

Tags: Facilities, Pittsburgh Pirates, Pittsburgh Steelers

12/18/98
FACILITY NOTES

In Milwaukee, minority welding subcontractor James Greer has sued Edward E. Gillen Co., the contractor who built Miller Park''s foundations, for $200,000, "saying he was underpaid by Gillen by at leas

Tags: Facilities, IndyCar, NASCAR, Speedway Motorsports Inc.

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