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Tostitos Lines Up "Lucky Bags" Campaign For '17 NFL Season

Published in SportsBusiness Daily on 08 / 16 / 17

NFL sponsor Tostitos today unveiled its "Lucky Bags" activation for the '17 season, which includes market-specific team-themed packaging available at retail starting immediately. The campaign refers to gameday rituals such as the Steelers' Terrible Towels and Seahawks fans' 12 Flag. Digital content ...

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12/02/02
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“I''m here waiting for a suburb to jump up and say, ''We want the Vikings.'' Nobody has stepped up just yet.” — Vikings Owner Red McCombs, on finding a stadium site (STAR TRIBUNE, 12/2)

12/02/02
NHL BOG To Meet This Week

The NHL BOG will meet this week in Phoenix to "discuss the fate of some of [its] troubled franchises," according to Al Strachan of the TORONTO SUN, who noted it is the first BOG meeting in six months.

Tags: Buffalo Sabres, Franchises, Hockey, Minnesota Wild, Nashville Predators, New Jersey Devils, NHL, Ottawa Senators

12/02/02
Expose Release '03 Schedule

The Expos'' ''03 features 59 home games at Olympic Stadium and 22 games in San Juan, Puerto Rico. The club''s first regular-season homestand will be in San Juan, April 11-20 against the Mets (April 11

Tags: LA Angels, Arizona Diamondbacks, Atlanta Braves, Baseball, Chicago Cubs, Cincinnati Reds, Miami Marlins, Franchises, MLB, New York Mets, Texas Rangers, Walt Disney

12/02/02
NHL CBA Update

The NHL over the last 18 months "turned over the detailed financial records of four teams to the Players'' Association, in hopes of convincing the union that the owners truly face a collective fiscal

Tags: Boston Bruins, Buffalo Sabres, Calgary Flames, Football, Hockey, Leagues and Governing Bodies, Los Angeles Kings, Montreal Canadiens, NHL, Olympics, Arizona Coyotes

12/02/02
ISC Still Keen On Meadowlands

ISC execs said that they still want to build a racetrack in the Meadowlands Sports Complex, despite not making the NJ Sports & Exposition Authority''s "list of finalists to develop" the site of the Co

Tags: Continental Airlines, Facilities, Motorsports

12/02/02
Chargers Bolting To L.A.?

Beginning yesterday, the Chargers have 60 days to "trigger an escape clause in their Qualcomm Stadium lease, the first step toward potential relocation," according to Sam Farmer of the L.A. TIMES, who

Tags: Football, Franchises, San Diego Chargers

12/02/02
Media Notes

In a front-page Cover Story, USA TODAY''s David Lieberman examines consumers'' practice of pirating satellite TV services and writes, "At least 1 million households, possible as many as 3 million, enj

Tags: CBS, Colleges, Football, NBA, NCAA, Media, Turner Sports, Viacom

12/02/02
Starbucks Interested In Yao

Rockets C Yao Ming, in Seattle to play the Sonics last Friday, met with Starbucks Chair and Sonics Owner Howard Schultz, and "it''s possible" that Yao will endorse Starbucks in China, according to Dan

Tags: Basketball, Golden State Warriors, Houston Rockets, NBA

12/02/02
NBC Put Up A Dogfight Vs. NFL

NBC earned a 7.2/16 overnight Nielsen rating for its coverage of the National Dog Show from 12:00-2:00pm Thursday, 42% less than the 12.5/29 CBS got for Patriots-Lions from 12:30-4:15pm ET. CBS'' Than

Tags: CBS, Dallas Cowboys, Denver Broncos, Detroit Lions, Football, Green Bay Packers, Houston Texans, Indianapolis Colts, NBC, New England Patriots, NFL, Media, Viacom, Washington Redskins

12/02/02
Cards Select Construction Group

The MLB Cardinals named Indianapolis-based Hunt Construction Group (HCG) as the lead designer/builder for the team''s new $402M ballpark in St. Louis (Cardinals). In St. Louis, Doug Moore noted that H

Tags: Baseball, Facilities, St. Louis Cardinals

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