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Published in SportsBusiness Daily on 07 / 22 / 14

Wild RW  Nino Niederreiter posted an image of the Swiss cover of EA Sports' "NHL 15" bearing his likeness.

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09/24/96
MEDIA NOTES

The WALL STREET JOURNAL profiles Warner Bros. marketing of "Space Jam" starring Michael Jordan. An executive close to the project said Jordan will "get at least 10% of the merchandise''s wholesale rev

Tags: News Corp./Fox, Media, Time Warner

09/24/96
FRANCHISE NOTES

The BOSTON GLOBE''s Peter Gammons writes that there are reports the finances for the Pirates are "so precarious" that the league may have to step in and run the team (BOSTON GLOBE, 9/22). Pirates Owne

Tags: Baltimore Orioles, Franchises, Pittsburgh Pirates, Seattle Mariners

09/24/96
SKYBOX STATE: COLLEGES GETTING IN ON THE ACT

Noting that nearly "three dozen universities in six conferences now have the private boxes and half a dozen more are planning to add them," Robert Bryce of the N.Y. TIMES examines how skyboxes are "pr

Tags: Facilities, NFL

09/24/96
BUD ICE DEVELOPS NEW RETAIL PLAN AROUND THE NHL

Bud Ice, in its third year of sponsoring the NHL, has developed a new retail program for the ''96-97 NHL season, according to Oscar Waters of the ST. LOUIS POST-DISPATCH. Wholesalers have the option o

Tags: Anheuser Busch, NHL

09/24/96
NFL NEWS, PART II: NBC ANALYSTS TAKE SHOT AT DRUG POLICY

On Sunday''s "NFL on NBC," Will McDonough noted the Ravens were ready to sign former Steelers RB Bam Morris to a $900,000 deal, including a $500,000 bonus. Morris was released by the Steelers after hi

Tags: Baltimore Ravens, Leagues and Governing Bodies, NBC, NFL, Pittsburgh Steelers

09/24/96
NIELSEN HAS THEIR NUMBER: MLB SIGNS TV RESEARCH DEAL

MLB has signed a five-year deal with Nielsen Media Research to include access to a full range of national and local market TV audience information. Nielsen''s Sports Marketing Service will provide MLB

Tags: MLB, NASCAR, NBA, NCAA, NFL, NHL, Nielsen, PGA Tour, Media

09/24/96
DSN LOOKING FOR MARKETING ASSISTANTS

DSN and THE SPORTS BUSINESS DAILY are soliciting resumes for Marketing Assistants. Responsibilities include in-house phone sales, subscription renewals, collegiate marketing, and database management.

Tags: People and Pop Culture

09/24/96
WEEKEND RATINGS: COLLEGE FOOTBALL AND FOX BASEBALL

Preliminary overnight ratings from Nielsen Sports Marketing for ABC''s college football and Fox''s regional MLB game on Saturday. ABC''s coverage of Notre Dame-Texas started at 12:00pm ET. MLB games i

Tags: ABC, Boston Red Sox, Chicago White Sox, Los Angeles Dodgers, Minnesota Twins, MLB, New York Yankees, News Corp./Fox, Nielsen, San Diego Padres, The Back of the Book, Walt Disney, YankeeNets

09/24/96
EXECUTIVE TRANSACTIONS

LACHLAN MURDOCH, the 25-year old son of RUPERT MURDOCH, has been promoted to managing editor of News Corp.''s Australian operations (ATLANTA CONSTITUTION, 9/24)....USA Network publicist DAN SCHOENBERG

Tags: ESPN, NBA, News Corp./Fox, People and Pop Culture, USA Networks, Walt Disney

09/20/96
CAA LOOKS TO ROUND UP SPONSORS FOR HOOPS TOURNAMENTS

The Colonial Athletic Association (CAA) is "close" to securing sponsorship for its men''s and women''s basketball tournaments, according to John O''Connor of the RICHMOND TIMES- DISPATCH. An announcem

Tags: PepsiCo

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