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Published in SportsBusiness Daily on 02 / 23 / 17

"He’s got to go out there and show the Monster bag. He’s going to show the TaylorMade driver, he’s going to get on TV, he’s got the Nike clothes, he’s got to keep that stuff relevant. But the bottom line is he knows he can’t beat anybody” – Golfer Pat...

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Names In The News

GOING PRO: In DC, Jeff Passan reports that Univ. of MI track standout ALAN WEBB is turning pro. Webb will transfer to George Mason Univ., where he "will take classes but not run competitively" and wil

Tags: Colleges, Football, Nike, People and Pop Culture

Red Sox Continue Staff Changes

Red Sox Exec VP/Administration John Buckley yesterday was reassigned as interim chief of the newly-created Red Sox Foundation, according to Scott Van Voorhis of the BOSTON HERALD, who notes the move "

Tags: Baseball, Boston Red Sox, Franchises, San Diego Padres

Reebok's “Minority Report” Spot

Steven Spielberg''s "Minority Report" starring Tom Cruise features "a number of fictional futuristic ads that the actors interact with, and 20th century brand names [are] front and center," according

Tags: Reebok

Falcons Pick New Ad Rep

Atlanta-based ad agency WestWayne has won the advertising account for the Falcons, according to Vincent Coppola of ADWEEK, who notes WestWayne won the $2M account over Atlanta-based agencies One Sourc

Tags: Atlanta Falcons, Football, Franchises

Corporate Outing Celebrity Golfers

In its summer supplement to BUSINESSWEEK, GOLF DIGEST''s Mark Hyman examined the trend in hiring celebrity golfers to participate in corporate outings. While Arnold Palmer charges just $3,500-5,000 fo

Tags: Golf

Will Bird Lead WNBA's Growth?

Is Sue Bird “The Anti-Britney?” WNBA Seattle Storm G Sue Bird "is the most marketable of the four rookies from UConn," according to Lori Riley of the HARTFORD COURANT, who wrote the WNBA "ne

Tags: Basketball, Nike, Seattle Storm, WNBA

Franchise Notes

ELWAY''S NEW TEAM: In Denver, Kyle Ringo writes that former Broncos QB John Elway will announce today the creation of a new AFL team which will begin play next season at the Pepsi Center. Elway is par

Tags: Atlanta Hawks, Baseball, Basketball, Colorado Avalanche, Denver Broncos, Denver Nuggets, ESPN, Football, Franchises, Hockey, Maple Leaf Sports and Entertainment, Milwaukee Brewers, Philadelphia Phillies, Phoenix Mercury, Pittsburgh Pirates, Toronto Maple Leafs, Walt Disney

Rigas To Surrender Sabres?

Sabres Owner John Rigas "could abandon the team and surrender it voluntarily" to the NHL "without the league having to take the team forcefully from the Rigas family," according to sources of Gene War

Tags: Buffalo Sabres, Franchises, Hockey, NHL

Media Monitor

TV MONITOR: Last night''s 11:00pm ET 60-minute edition of ESPN''s "SportsCenter" led with Indians-Marlins and Marlins 2B Luis Castillo extending his hitting streak to 32 games, followed by Mariners-Re

Tags: LA Angels, Baseball, Cincinnati Reds, Cleveland Indians, ESPN, Miami Marlins, Football, Indianapolis Colts, MLB, Seattle Mariners, Media, St. Louis Cardinals, Walt Disney

Cuba Baseball To Get U.S. Air Time

The AP reported that four games in the final round of Cuba''s national baseball series "will be tape-delayed on cable television in the United States next month." The move marks the "first time since

Tags: Soccer

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