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Published in SportsBusiness Daily on 01 / 19 / 18

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02/18/04
Ex-Oilers Sales Exec Files Suit

Former Oilers Corporate Sponsorship Manager Matthew Cummings has filed a lawsuit against the Edmonton Investors Group, which owns the club, alleging "wrongful dismissal, loss of commissions and 'stres

Tags: Edmonton Oilers, Franchises, Hockey, Montreal Canadiens

02/18/04
Jury Deliberates In Broncos Suit

U.S. District Judge Richard Matsch ordered the lawyers of former Broncos Owner Edgar Kaiser to drop the claim against Broncos Owner Pat Bowlen that Bowlen "fraudulently induced Kaiser in 1984 to sell

Tags: Denver Broncos, Football, Franchises

02/18/04
Media Notes

OLYMPIC EFFECT: A Broadcast Cable Financial Management Association report released yesterday as saying that ad revenue at ABC, CBS and NBC for Q4 '03 was up 3% over Q4 '02. Full-year ad revenue totale

Tags: Baseball, Coca-Cola, ESPN, Kansas City Royals, MLB, Motorsports, NHRA, Media, Walt Disney

02/18/04
Daytona 500 Earns 10.6/24

NBC's coverage of Sunday's Daytona 500 earned a 10.6/24 national Nielsen rating and was watched by 33.5 million viewers, making it the second-most watched and second-highest rated in the 26-year live

Tags: Motorsports, NASCAR, NBC, Media

02/18/04
IEG Sponsorship Conference

Join 1,200+ tuned-in marketers for a marathon of new thinking, new practices and new contacts. Attend IEG's 21st Annual Sponsorship Conference, March 14-17, and hear from: Billy Beane, GM, Oakland A's

Tags: Classified Advertisements

02/18/04
ATP And WTA Joining Forces

The ATP and WTA both "seem to realize now that to promote tennis and raise [their] profiles simultaneously, they have to collaborate in their marketing efforts," according to TENNIS Magazine's James M

Tags: ATP, Leagues and Governing Bodies

02/18/04
No Headline

"Sign us up for the buffet. We'll take everything on the left side of the menu." — ESPN Exec VP/Programming & Production Mark Shapiro, on adding more Yankees games to the net's schedule with the

02/18/04
Daytona 500 Ad Monitor

The following chart presents the ads run during NBC's broadcast of the Daytona 500 on Sunday, February 15. NBC earned a 10.6/24 final Nielsen rating for the race, which was watched by 33.5 million vie

Tags: Anheuser Busch, Coca-Cola, General Motors, Home Depot, McDonalds, Motorsports, NASCAR, NBC, New England Revolution, Nissan, PepsiCo, Sears, Toyota, UPS, Visa

02/18/04
Anderson Gave MLBers Steroids

In an affidavit unsealed yesterday, the government alleged that Giants LF Barry Bonds' personal trainer Greg Anderson, one of four men indicted in the BALCO investigation, told federal agents last yea

Tags: Baseball, MLB, New York Yankees, San Francisco Giants, Sports in Society

02/17/04
Dolphins Raising Ticket Prices

The Dolphins will raise ticket prices by 6.4%, increasing season-ticket renewals $1-5 per game and single-game tickets $3-5, according to Barry Jackson of the MIAMI HERALD, the Dolphins' $49.41 averag

Tags: Football, Franchises, Jacksonville Jaguars, Miami Dolphins, Minnesota Timberwolves, Minnesota Vikings, Minnesota Wild, NFL, San Diego Chargers, Tennessee Titans

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