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04 / 16 / 14

NBC Sports Group has collaborated with chef Thomas Keller 's Bouchon Bakery on a "Puck Cake" to kick off NBC's coverage of the Stanley Cup Playoffs. More than 6,500 of the cakes will be produced with the logos of the 16 playoff teams and are being distributed to athletes, celebrity hockey fans and ...

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08/08/96
MARKETPLACE ROUND-UP

Reebok Int''l Ltd. has announced a new "worldwide strategic partnership" with Bromfield, CO-based Cross Conditioning Systems to license, develop, and market commercial and home fitness equipment inclu

Tags: MLB, Nike, Reebok

08/08/96
EXECUTIVE TRANSACTIONS

MLB officially announced the appointment of JAMES MASTERSON as Chief Information Officer for MLB Enterprises. Masterson will be responsible for "collecting and analyzing data pertinent to the marketin

Tags: MLB, People and Pop Culture

08/08/96
NO DEAL: HOWARD CASE APPEARS HEADED TO ARBITRATION

Discussions between the Heat and the NBA regarding the Juwan Howard contract situation "broke down last night and no new negotiations are scheduled," according to this morning''s WASHINGTON POST. NBA

Tags: Franchises, Miami Heat, NBA

08/08/96
ESPN ENTERPRISES TO OFFER SATELLITE RETAILER COMMISSIONS

ESPN Enterprises is offering satellite retailers several commission opportunities tied to ESPN''s GamePlan college football package and NFL Sunday Ticket commercial establishment referrals. The incent

Tags: ESPN, NFL, Media, Walt Disney

08/08/96
DEGREE ANNOUNCES SPONSORSHIP DEAL WITH THE NFL

Helene Curtis, makers of Degree anti-perspirant/ deodorant, has announced a sponsorship deal with the NFL that consists of a "multi-million dollar" ad campaign and a sweepstakes offer. The agreement m

Tags: Atlanta Falcons, Detroit Lions, Jacksonville Jaguars, News Corp./Fox, NFL

08/08/96
FULL SWING: SQUARE TWO RE-UPS WITH LPGA

Fairfield, NJ-based Square Two Golf, the Official Club of the LPGA since ''81, has announced an extension of its licensing agreement through 2003, with a two-year option to renew through 2005. The agr

Tags: LPGA, Minnesota Lynx

08/08/96
POWER OUTAGE IN SAN DIEGO? BOLTS PRACTICE FIELD LOAN DELAYED

The San Diego City Council has postponed a decision on whether to approve a $15M loan to help build a new Chargers practice facility until after its summer recess, according to the SAN DIEGO UNION-TRI

Tags: Facilities, San Diego Chargers, San Diego Padres

08/07/96
PANTHERS' ARENA PLANS TAKING SHAPE

Huizenga Holdings plans to hire Fort Lauderdale-based Centex-Rooney Construction Co. and IN-based Huber, Hunt & Nichols to build the new $212M Broward County arena, according to the MIAMI HERALD. Hube

Tags: Facilities

08/07/96
QUOTE OF THE DAY

"Sometimes I say to her, Nancy, just because you can skate doesn''t mean you can do everything else." -- Brenda Kerrigan, on her daughter''s aspiring acting and dancing careers (BOSTON magazine, 8/96

Tags: Front Page

08/07/96
TOO LEGIT TO QUIT: VISA HAS TO ADD VOICEOVER TO DEION SPOT

A Visa USA TV spot featuring Deion Sanders will have a new voiceover track added after complaints from some who thought the ad contained an obscenity, according to ADVERTISING AGE. In the ad, which ai

Tags: BBDO, NBC, Visa

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