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Sunoco Leveraging Memorial Day Weekend To Debut "Essence Of Racing" Campaign

Published in SportsBusiness Daily on

Sunoco over Memorial Day weekend is launching a multifaceted marketing campaign around its official deals with NASCAR, IndyCar and the NHRA entitled "Essence of Racing" that is designed to emphasize the brand’s role in fueling cars in the various series. The campaign will start off with t...

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Tags: Sunoco, Marketing and Sponsorship, NASCAR, IndyCar, NHRA

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THIS GROUP'S GOAL? A $100M SOCCER STADIUM IN ATLANTA

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05/04/99
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Tags: Classified Advertisements

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NBA CMO WELTS LEAVES TO OVERSEE FOX SPORTS ENTERPRISES IN CA

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Tags: Cablevision, Los Angeles Dodgers, Los Angeles Kings, Los Angeles Lakers, Madison Square Garden, NBA, New York Knicks, News Corp./Fox, NHL, People and Pop Culture

05/04/99
WALKING, FOR YOUR LOVE: EXERCISE WALKING TOP U.S. SPORT

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Tags: The Back of the Book

05/04/99
FACILITY NOTES

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Tags: Atlanta Falcons, Atlanta Thrashers, Facilities, New York Yankees, Tennessee Titans, Time Warner, YankeeNets

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Tags: Franchises, NFL

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MARKETPLACE ROUND-UP

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Tags: Boston Red Sox, Facilities, John Hancock Mutual Life Insurance, New England Patriots, NFL

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