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Mondelez Launches Interactive Campaign To Support USWNT

Published in SportsBusiness Daily on 05 / 01 / 15

Mondelez Int’l on Friday is launching an interactive campaign supporting the U.S. women’s national soccer team ahead of the '15 FIFA Women’s World Cup. Called #PassTheLove, the campaign encourages fans to share a message of support from a social media platform, which will be curate...

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